Article Side

Online Article Directory!

Hello Guest! Login or Register to submit articles!

Send Emails for Your Singapore B2B Leads That Aren’t Spammy

By Jayden Chu Subscribe to RSS | May 24th 2012 | Views:
loading
 
  



If yours is a business located in Singapore, then there is a large chance that you are a b2b company which needs business leads. As a standard marketing strategy, finding your business leads requires integrating various b2b lead generation strategies. To make sure that you generate b2b leads in a timely manner, remember to use direct marketing strategies, the easiest of which is email marketing. This, however, is highly susceptible to being considered as spam. To make sure that your emails and newsletters actually reach your business leads and get read, employ the best practices in writing emails and follow the tips given below.

How to keep your emails from being labeled as spam:

• DON’T USE CAPITAL LETTERS FOR YOUR EMAIL SUBJECT - just like this. It’s unprofessional and shows that you are desperate for attention.

• Avoid using colored background for your introductory emails. If you really must use colors to avoid sending a dull email, then use it sparingly, and use only mild colors. A clean and professional looking email will elicit a better response from your business leads.

• Place your company or brand logo conspicuously within your email or newsletter. Prominently displaying your logo will instill in the minds of your business leads that you are a legal public or private entity and not some shadowy organization whose only purpose is to get critical information. It will also allow your business leads to remember it easily.

• Write the content of your email or newsletter in a conversant way. Observe proper use of symbols and sentence lengths. Most importantly, proofread for any grammatical errors. This will help prove to your business leads that an actual human being sends these messages, not just automated spamming software.

• Don’t sound too pushy and use words such as “CLICK HERE RIGHT NOW!” or “JOIN NOW BEFORE IT’S TOO LATE!”. These words are red flags for your business leads.

• Don’t make offers that sound too good to be true. This is the hallmark of spammers, and your email will surely end up being viewed as spam. Construct promotions in a way that sounds realistic.

• If you showed your products on your newsletter and included a link, make sure that it leads directly to the product itself, not your homepage. If you make your business leads go through too many clicks, they will end up bouncing off of your website and flagging your email as spam because they didn’t get anything of value from your website.

• Include an unsubscribe button on your emails and newsletters. If your business leads still feel that they are not getting anything of substantial value from your communications, then by all means allow them to end the correspondence in the simplest way possible, by clicking a single button.

Of course, the best way to avoid having your emails and newsletters from being labeled as spam is by not sending emails or newsletters at all. You can just use other direct marketing efforts that can actually be more effective. The easiest that comes to mind is telemarketing. If you have no confidence in your own telemarketing skills, or if you are a Singapore brand planning to market to international clients, you can simply hire a call center that provides both lead generation telemarketing and appointment setting services to make everything easier for you.

Jayden Chu - About Author:
Jayden Chu helps companies in Singapore and in other Asia Pacific countries increase their business revenue through lead generation and appointment setting services. He is a professional consultant for telemarketing services. To find out how you can increase your business revenue, go to http://www.callbox.com.sg/

Share on Facebook Tweet It Stumbleupon this post This post is delicious !

Article Source:
http://www.articleside.com/marketing-articles/send-emails-for-your-singapore-b2b-leads-that-aren-t-spammy.htm

Related Marketing Articles Subscribe to RSS

Strategies to enhance microbrew marketing
Published by Gwave Consulting on December 2nd 2011 | Marketing
Craft beer has its origins in the UK in the 1970s and it has recently experienced tremendous popular...
 
Fundamental rules of success in network marketing
Published by Ashish Pandey on June 27th 2012 | Business
Network marketing has become a popular field these days. You can get yourself enrolled into MLM trai...
 
Custom Tape Measures have changed the marketing strategy
Published by Sodapromo on March 22nd 2012 | Marketing
Custom Tape Measures are great tool for promoting your products and gifting to your loved ones. Alth...
 
Mobile App Marketing is simply Developing Bottom rather than Written content affiliate marketing
Published by Vernon Diaz on June 30th 2012 | Marketing
Article promotion, of course referred to as SMS marketing, accomplished the country's highest point ...
 
Acupuncture marketing is important in todays world
Published by Ashish Pandey on April 13th 2012 | Business
Acupuncture marketing and having a nice acupuncture website goes hand in hand. You should have a nic...
 
Options in Advertising and marketing and Selling Iphones
Published by Leila on May 16th 2012 | Business
In case you are an aspiring businessman who wishes to start a business on selling Iphone as well as ...
 
Email marketing is cheap and easy
Published by Blossom Dana on January 7th 2012 | Marketing
Email List is probably the most used communication tool on the planet today....
 
The different marketing tactics for selling a product or service!
Published by Samantha Kirk on June 12th 2012 | Business
Profit is the ultimate goal in any business; no business gives their produce at a price that does no...
 
Small enterprises Web marketing Insider secrets ( space Information on how Portable Web marketing Will manage to benefit Tiny
Published by Spencer Jim on July 2nd 2012 | Business
Shopping on the web coming from all flexible sales is definitely on the rise , day-by-day, and they ...
 
Digital marketing Ireland offers effective marketing and advertising strategies
Published by Ommie Jane on January 10th 2012 | Marketing
There are advertising agencies which offer specialized services, e.g. to IT or law group of companie...
 
Urgency of marketing solved through cheap vinyl banners
Published by John Davis on December 8th 2011 | Business
Printingblue.com believes in freedom of expression and innovations and if you manage to understand h...
 
The basics of online marketing explained
Published by on June 6th 2012 | Marketing
Online marketing is a relatively new term however it is surely evolving and turning out to be a fund...
 
Earn money from home with B2B marketing portal
Published by Uncleservice on April 14th 2012 | Business
B2B marketing is one of the four business models. B2B marketing is refers to the business to busines...
 
Positive aspects of Recruiting Search engine marketing Enterprise Manchester
Published by Leila on May 31st 2012 | Business
In case you have a company and choose to get your internet site on the very first page of the search...
 
Know how of digital marketing agency.
Published by Robert King on January 21st 2012 | Business
Digital marketing processes are considerably cheaper and faster than conventional marketing. For the...
 
Promotional Poshtots.com coupon codes are a marketing tool like paper Poshtots.com coupons
Published by Pappu Sujitha on December 28th 2011 | Business

Promotional Poshtots.com coupon codes are also referred to as key Poshtots.com codes, media Posh...
 
Healthcare Design can provide you with healthcare marketing solutions paramount for communication
Published by Julia Roger on December 1st 2011 | Business
Healthcare Design is a UK-based healthcare design agency specialising in a full range of healthcare ...
 
Logic behind digital marketing
Published by Robert King on January 20th 2012 | Business
Digital marketing tactics are cheap and quicker than conventional marketing. For the cost-cut nature...
 
The Important Function Search engine marketing Services Manchester in the Success of the On-line Business
Published by Leila on May 31st 2012 | Business

Seo services Manchester have extremely vital role to play in receiving your site ranked in Googl...
 
Tips to search for a professional interactive marketing agency
Published by Allinda James on January 17th 2012 | Marketing
Being armed with technical expertise and highly creative and brilliant workforce, they can capture y...