Article Side

Online Article Directory!

Hello Guest! Login or Register to submit articles!

B2B and B2C Web Marketing

By Minal Dussal Subscribe to RSS | January 28th 2012 | Views:
loading
 
  



Online buying and selling of goods and services has become the trend of the day. Every business wants to reach maximum number of customers in cost-effective way. Web marketing is one of the attractive options to reach global customer with less efforts. You can save time money and energy by doing web marketing. There are two types of transactions in online marketing one is business to business marketing and other is business to consumer marketing. In business-to-business marketing buyers are more concerned about product features and how it will be beneficial for their business. Business-to-consumer marketing buyers are more interested to know how product or service is personally beneficial for them.

Many online marketers fail to advertise their product effectively. To do effective B2B and B2C promotion you should use proper content to describe your products and company profiles, Make use of targeted keywords in your content so that customers can easily find a way to your products and services. Whenever you market your product online think from customer’s perspective, analyze their need and wants and try to advertise your product by emphasizing on the benefits for the buyer. Buyers purchase only that product which satisfies their needs and wants.

In B2B web marketing you sell your products to other businesses and in B2C web sites marketing you sell directly to consumers. Unfortunately marketing departments of some companies don’t take website marketing much seriously. They just feel that web marketing will help to crate brand image of the company. They fail to understand the actual benefits of web marketing. Sometimes companies feel that colorful designs and attractive pictures are enough to drag customer attention but this is not the fact. To drag customer’s attention you should be on the top search list which is possible only when you use proper text content in your website marketing.

Web marketing businesses should regularly update the site content and products on the sites. Business to Business marketing helps you to reach global markets. Online marketing is one of the simplest marketing techniques to reach global customers. Several online marketing portals are coming up with advanced services for effective promotion of your products. You can attract customers from different places by advertising your products on online marketing portals. Online trading sites provide various services like product promotion, trade alerts, trade shows, and send inquiries. E-commerce sites offer a platform where international buyers and suppliers come together to exchange products and services for money. Marketing on online marketplace is affordable and beneficial to both small and big businesses. Initially you may not get good response from buyers but gradually online marketing will help to improve your business sales. You can get new business opportunities through online marketing site. You can easily approach large customer segments which not possible through other marketing sources.

Minal Dussal - About Author:
Minal Dussal is the author of this article. She has written various articles on B2B marketplace

Share on Facebook Tweet It Stumbleupon this post This post is delicious !

Article Source:
http://www.articleside.com/marketing-articles/b2b-and-b2c-web-marketing.htm

Related Marketing Articles Subscribe to RSS

Enhance your business with online marketing agency Sydney
Published by Marketingspace on June 14th 2012 | Business
A business may be small or big, but there comes a time when it is required by the business owner’s...
 
Positive aspects of Recruiting Search engine marketing Enterprise Manchester
Published by Leila on May 31st 2012 | Business
In case you have a company and choose to get your internet site on the very first page of the search...
 
Know how of digital marketing agency.
Published by Robert King on January 21st 2012 | Business
Digital marketing processes are considerably cheaper and faster than conventional marketing. For the...
 
Buy cars online and make your task easier
Published by Novocars on January 9th 2012 | Business
It is always the dream of any young boy to grow up, earn lots of money and then buy cars, the best o...
 
Quick money generation with online direct sales opportunities
Published by Rave Stuart on December 4th 2011 | Business
Your income from job might not be sufficient enough to fulfill all your needs and you might need som...
 
Beauty of an online store
Published by Jacobrow on March 30th 2012 | Business
What happens when an online store is more appealing than a regular store? What happens when you have...
 
Customers find online Uk.foto.com Vouchers to be an excellent way to save money
Published by Gayathri SravanthiDevi on June 15th 2012 | Business
Online Uk.foto.com Vouchers do have an expiration date for a similar purpose most elderly-common Uk....
 
Advertise yourself using a printed calendar from an online printing store
Published by Paul Wood on December 5th 2011 | Marketing
Finding reliable printing firms can be challenging and will take a lot of precious time which might ...
 
How to find the best headboards online?
Published by Webmaster on May 29th 2012 | Business
It is not at all easy to buy furniture in the way you want. For well crafted furniture that is made ...
 
Inkforcheap.com Promotional codes can assist you save lots of money when shopping online
Published by Gayathri PuppyDevi on April 26th 2012 | Business
The best place to obtain Inkforcheap.com coupon and Inkforcheap.com promo codes are several websites...
 
Use internet for buying medical supplies online
Published by Chooseems on July 6th 2012 | Business
You need to be extra careful while shopping on the internet. When it is about buying medication, the...
 
Bringing the market to you--the benefits of online shopping
Published by Elader Mie on February 16th 2012 | Marketing
Consumers can now shop for and buy goods or services from a seller over the Internet without an inte...
 
Select a competent web development company for your online business
Published by Maya Gupta on March 20th 2012 | Business
Website plays a vital role in attracting visitors to your website and at the same time keeps the pot...
 
Interactive marketing agency ensures most effective promotional campaign
Published by Allinda James on November 30th 2011 | Marketing
The online mode of communication is preferred by many businesses to make their products or services ...
 
Color printing in vogue for marketing materials
Published by Johnstuard on January 25th 2012 | Business
Different kinds of materials are used for marketing purposes. Some of the most common ones among the...
 
Getting online classifieds work for your business
Published by Ashish Pandey on March 22nd 2012 | Business
To use online classifieds to increase the marketing prospects of the business and to gain profits th...
 
Mobile Marketing Applications Happen to be a Key element of one's Web marketing strategy
Published by Lyndon Stewart on July 4th 2012 | Marketing
Brainy system netted with greatly inside not much time. An array of small businesses were unable mor...
 
Phone survey: the best marketing source
Published by Snooozy on February 28th 2012 | Business
According to the modern scenario of the market, every company joined a race for promoting their busi...
 
Logic behind digital marketing
Published by Robert King on January 20th 2012 | Business
Digital marketing tactics are cheap and quicker than conventional marketing. For the cost-cut nature...
 
Utilize online coupons to save some money
Published by James on January 11th 2012 | Business
People all over the world are facing financial crisis these days. You probably also a victim of econ...