Anika Davis has 21 articles and online since 19.04.2012.

Anika Davis is a marketing executive for Leads and Appointments. And has a proven track record in helping b2b companies generate qualified sales leads through telemarketing, search engine marketing and email marketing. Find more lead generation tips and how to's at http://www.leadsandappointments.com

Gatekeepers are often viewed as a hindrance by lead generation telemarketers and professional appointment setters. What they need to see, rather, is that these gatekeepers are essential players in the...