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The most important and challenging Open Source Customer Relation Management Software

By Rojag John Subscribe to RSS | June 18th 2012 | Views:

In present day technology-oriented era, CRM solutions aid the business houses to make more efficient their customer management procedures. CRM refers to for customer relationship management. It is an integrated information system which is generally used to prepare for, schedule and finally control both post -sales and pre sales activities in any company. CRM encompasses all facets of dealing with customers and prospects, including call center, marketing, technical support, sales force, and field service. The main objective of CRM solutions is to make better the long-term growth as well as profitability of a business by means of better understanding of the behavior of customer. CRM seeks to offer a business more useful feedback as well as improved integration in order to better measure the return on investment (ROI) in all these areas.

In spite of this, picking up and putting to use the correct CRM solution as per the needs of your organization is not at all a simple task. There are so many proprietary as well as Open Source CRM solutions to pick from. One of the most sought after CRM is SugarCRM. It is basically commercial open source CRM software which is designed to cater to all the CRM requirements of the organizations. It is made by making use of PHP and can be got in free as well as commercial editions. It offers the essential CRM functionality like lead tracking, project management, sales management, issue tracking etc.

CRM aids businesses to make use of human resources and technology to gain knowledge about the behavior of their customers and then put value to those customers. SugarCRM is actually the most noteworthy and important commercial Open Source Customer Relation Management (CRM) software which complements companies of different sizes. SugarCRM can be adapted without much difficulty to all kinds business environment by offering a very flexible and cost-effective option than any proprietary applications.

SugarCRM is commercial Open Source Customer Relationship Management (CRM) software for companies of all sizes, its rich functionality and intuitive user interface offers a gateway for all CRM applications in this manner allowing corporate to switch to SugarCRM to expand their customer base. SugarCRM takes your business to a new level by integrating the enterprise server software sales model with that of a software-as-a-service model. It is available in both free and commercial editions.

Rojag John - About Author:
Author is an associate editor for SugarCRM Consultants. Get all-inclusive information about SugarCRM Integration Services. OSSCube provides Quick and Affordable SugarCRM Integration with Drupal, Alfresco, Joomla etc.

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