Extranet Landing Page
Though you may consider your website to be an integral part of your brand marketing strategy, without the right attention to detail with regards to its content, you could be losing valuable customers and limiting your business potential. Adding landing pages to your site is an effective way of increasing your web traffic. What's more, it can be done for a lower cost than a great many other marketing approaches.
What are landing pages?
In simple terms, a landing page is any page that a visitor lands on after clicking a link. Usually, the copy will be sales-directed or about influencing the reader to take a specific action. For example a Sports Shoe Brand "Swift Stop" may have a special landing page about wide fitting tennis shoes if they feel there is a demand for them.
Why have them?
Many businesses make the mistake of directing potential customers to their homepages rather than to pages that are specific to the areas that they've shown interest in. With evidence to indicate that product-specific landing pages and targeted promotions can help increase conversion rates, it makes sense to make good use of them. ie If "Swift Stop's" competitors don't have this type of page "Swift Stop" will more than likely get to the top of the search engines for 'wide fitting tennis shoes" and win new customers.
When should you use them?
Landing pages should be used in situations where you want to encourage a specific response from a reader, such as commitment to a sale, site registration or sign-up for a newsfeed. Ideally, they're best linked to from paid sources, such as banner ads and pay-per-click advertisements. Websites built on content management systems are especially useful where landing pages are concerned because they can be created quickly to push temporary promotions and taken down later when they become redundant.
How can I build one for my website
Ask your web design agency to create you a CMS (content management system) with templates for landing pages. With no technical knowledge needed at all you can then login to your website and create your own.
25% OFF - For a limited time, we're offering 25% discount on our CMS landing page build services, making it even more affordable to add this important tool to your list of marketing strategies.
Published by SocailSBM on June 29th 2012 | Web Design
Published by Shirley on July 30th 2012 | Web Design
Published by Sarabrook51 on February 18th 2012 | Web Design
Published by Anthony Mckeown on March 12th 2012 | Web Design
Published by Valuebound on August 13th 2012 | Web Design
Published by Auswebm on December 1st 2011 | Web Design
Published by Deepak Verma on December 21st 2011 | Web Design
Published by Ainsley Begun on December 5th 2011 | Web Design
Published by Johndy Sons on November 24th 2011 | Web Design
Published by Aiden Gaelic on June 9th 2012 | Web Design
Published by Nelson on February 2nd 2012 | Web Design
Published by JohnRyder on June 11th 2012 | Web Design
Published by Ema Sis on January 10th 2012 | Web Design
In this day world, web design companies tend to be trustworthy providers inside web site campaig...
Published by Avinash Pathak on April 20th 2012 | Web Design
Published by Mark Steven on January 16th 2012 | Web Design
Published by Loura Seo on April 3rd 2012 | Web Design
Published by Julia Roger on July 19th 2012 | Web Design
Published by Robert King on January 3rd 2012 | Web Design
Published by Ricky Charles on December 23rd 2011 | Web Design
Published by Jim Sergil on January 13th 2012 | Web Design