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4 Key Points to Keep in Mind While Selecting the E-Commerce Website Design UK

By Joseph Martin Subscribe to RSS | May 13th 2012 | Views:

The right e-commerce website design UK can boost the online sales volume of your business. You also have options to design the website by hiring an experienced website developer, or by subscribing to the customized website designing packages offered by an e-commerce website design company. However, it is very much important for a website owner to spend some time in browsing through other online ecommerce portal. The initial research will help you in choosing the most appropriate design, structure and features for your e-commerce website. Irrespective of the website development option chosen by you, it is also very much important to concentrate on some key features of the e-commerce website design UK.

1.Accessibility of the E-commerce Portal:

When you contact an e-commerce website design company, it is essential to ensure that that firm has adequate experience in designing such websites. The modern customers access the online stores from desktop computers, laptop computers, tablet PCs and smart phones. Also, your website design must be accessible from different types of digital devices and operating systems. As you cannot predict the way your prospective customers will access the website, you have to ensure that the e-commerce website is compatible with the popular and commonly used digital devices, web browsers and operating systems.

2.Shopping Cart:

You have options to choose from a wide variety of shopping cart software to complement the e-commerce website design UK. But you need to evaluate the pros and cons of each shopping cart software as it will have a huge impact on the online shopping experience of the customers. You can even consult with the e-commerce website design company about the right shopping cart design to complement the nature of your website. Further, you have to check the functionality of the shopping cart software to match with your needs and objectives.

3.Payment Gateway:

While selecting the e-commerce website design UK, you have to concentrate in choosing the most secure and simple payment gateway. Despite of the growing popularity of the e-commerce portals, there are still many people who are skeptical about making online payments. You also need to ensure that the payment gateway enables buyers to make payment through their debit or credit cards, PayPal account and online banking systems. It is also advisable to choose the payment gateway used by most of the popular and large e-commerce portals. As the customers have already made payment using the payment gateway, they will feel secure and confident while making payment for the items purchased through your website.

4.Website Design and Navigation Options:

The e-commerce website design company will allow you to choose from a wide variety of themes and designs. While choosing e-commerce website design UK, you must concentrate on the website loading time and navigation options. The use of Flash, HTML 5 and other multimedia files can enhance the look of your website, but these items will increase the loading time of your website. As a high loading time can discourage customers to visit your e-commerce portal, you have to choose a design that reduces the overall loading time of the website. Similarly, the online visitors must be able to navigate from one section of the website to another in a simpler, quicker and convenient manner.

Joseph Martin - About Author:
Joseph Martin is a web developer who writes useful articles on Web design, Web development, CMS website design, E-commerce website design UK and Iphone applications development. For more information on E-commerce website design company and web development solutions, please visit

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