Nurture Your Website like it’s your Baby
Having a website is much like having a child of your own. One needs to nurture it, care of it and even find for it a group of friends who would like to play it with regularly. Taking care of your website is as much of a commitment. It demands attention and needs to grow. Here is how you can take care of your own website like it is your own child.
1. Consistently feeding your Website and Caring for it –
A business owner or web administrator is as good as the sole guardian and provider for a website. Without your attention and care, he may not be able to survive in this world. It is important that it needs it consistent care every once or even once every couple of weeks. Make sure you feed your website with regular pieces of information on which it will thrive, survive and grow. It is more than just giving birth to a website; it is about providing consistent care and a platform for growth.
2. Helping your Website make some Friends
Like any child who needs interaction and friends to grow, compete with and even exhibit their social skills, your website too needs interaction with members of the audience, other websites to compare oneself with or even associate with. Be as social as possible on the internet and your website will grow much faster.
3. Is your Website Consuming Quality Food?
Children need to be fed good quality food to remain healthy. One cannot expect to feed their website with junk content and expect good growth and desired results. For effective SEO, building of brand credibility and to ensure consistent and continuous flow of visitors it is extremely important for you to feed your website with content that is of excellent quality.
Are You up to the Job?
Just like new parents, you need to be sure that you are prepared for the commitment required to nurture and maintain a website. It takes a lot of hard work to be a good parent and the job of maintain a website is as challenging. You need to continuously change your website like you change diapers, feed it, expose it to new things and help its personality develop over a period of time for long-term and successful results. All of this takes a lot of time, money and resources and one must be prepared for the ups and downs.
The point is to maintain consistency in your nurturing pattern and you are bound to get positive results over a period of time. Soon you will realize that your website has proven to be as rewarding for your business as a new baby is for a family. Through all the phases of the lifecycle of a website, you will rise, fall, loose some and gain some. Eventually with your own business sense and ability to make decisions for the benefit of your website and business; you will realize how valuable your investment in your website proves to be.
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