Article Side

Online Article Directory!

Hello Guest! Login or Register to submit articles!

How to Develop a Keyword Plan for Great Content

By Audreyabbey Subscribe to RSS | May 24th 2012 | Views:
loading
 
  



SEO Experts and webmasters know that keywords are the most important SEO element as keywords are what people are looking for when they plug terms into a search engine as well as what search strings are matched against by every search engine.

The starting point of an SEO campaign relies on the right selection and use of keywords and content. And with Google’s latest Penguin Update targeting keyword stuffing, one of the biggest challenges facing businesses nowadays who want to have a successful SEO campaign is using the right keyword in the right way, focusing on creating compelling yet relevant new content of high quality, without overstuffing on keywords. Thus, satisfying search engines like Google and ultimately building and maintaining high rankings in the search results.

To do this, you must develop an effective keyword plan to have a great content.

Basic Steps on How to Develop a Keyword Plan

• Identify First Your Top Level Keywords. In developing a keyword plan, always try to think like your users: what keywords do users usually use or typed in their searches. Or, you can also determine the keywords that are already been used by users in finding pages on your website. You can make use of Google Analytics to view the keyword terms that are being used by users to find your website.

On the left hand side of Google Analytics interface, click on “Traffic Sources” and then “Overview”. Then, look at the bottom right hand side of the page, there you will see a brief list of keywords and below the list is a link labeled “View Full Report”. Click this and you will be able to view and export every search term that is being used to find your site.

If you want to identify trends that previously or currently brought visitors to your website, just change the date range that you use to view these keyword reports. You can then create great content around these terms.

• Categorize Selected Keywords. In categorizing, always make sure that your keywords correspond with user expectations. Do your keywords give an idea about your products or services? Are your keywords likely enough to answer the users’ initial query about your business? Then once you’ve made suitable arrangements, you must take an in-depth look at the estimated volumes and ensure that the selected keywords match what you expected.

•Draw Keyword Map. A keyword map will enable you to analyze how well your categories correspond with pages on your site. It will also help you find out whether these categories are near match or a perfect match for your website. Once you’re done matching, next is optimize your website pages for the corresponding keywords. Then draw up a quick editorial calendar of content to create. You can prioritize the content depending on your choice. You can either prioritize first the highest profit margin areas or those areas you are currently having the lowest traffic, or those seasonal product/services.

By having an editorial calendar, this will help you continue in creating relevant and keyword rich content on your website over time that users would be interested to read

• Make the Most of your New Keywords for Developing your Content. Now that you have a great list of search-friendly keywords categorized and mapped out, the next step to do is leverage these keywords in creating your new content. This means that you make use of these keywords strategically and take full advantage and benefits out of using them (though take note: no keyword stuffing).

To do this: Create new blog posts and pages on your website that discuss ideas revolving around the keyword or keyphrase that you are targeting. For example, if your website is about SEO, then your keyword plan includes the term “effective SEO Services”. Then, you can write a blog post about how to determine the effectiveness of the different SEO Services or how to determine if the SEO service is effective.

Audreyabbey - About Author:
Premium SEO Solutions has a team of work-efficient SEO Experts that will provide you with cost-effective SEO Service tailored to your business needs.

Share on Facebook Tweet It Stumbleupon this post This post is delicious !

Article Source:
http://www.articleside.com/seo-articles/how-to-develop-a-keyword-plan-for-great-content.htm

Related Seo Articles Subscribe to RSS

What is a SEO marketing service?
Published by Alex Franklin on March 15th 2012 | Seo
A SEO marketing service a process to get better rankings in the search engines websites and is essen...
 
Why Benefits SEO India services are so important?
Published by Wildnet Technologies on February 13th 2012 | Seo
SEO India – Wildnet Technologies have experienced SEO Team in India offers effective and organic S...
 
SEO services company in India offers search engine optimization
Published by Alena on January 18th 2012 | Seo
SEO services company in India offers search engine optimization and complete positioning solutions f...
 
Affordable SEO service providers and their Lucrative Services
Published by Elan Technologies on February 17th 2012 | Seo
There is a constant need for SEO providers and requirement of improving the organic ranking of websi...
 
Apt link building service for improving visitor’s traffic:
Published by Jamessms on January 20th 2012 | Seo
Online businesses depend a lot on the number of people visit respective websites as they could be co...
 
Efficient SEO New York service providers
Published by Terry Littrell on June 15th 2012 | Seo
The writeup presents the need of SEO NY service providers for the augmentation of a website. Appoin...
 
Phoenix SEO services enable you to reach the top
Published by Tony Bryan on April 18th 2012 | Seo
Phoenix SEO services the best option one can get for the better management of the search engine opti...
 
Why to hire SEO services in Montreal for promoting online business?
Published by Martindrew on January 11th 2012 | Seo
SEO OR Search Engine Optimization is the most selected procedure to improve website ranking in all r...
 
Find the best quality SEO services
Published by Adam Sam on January 6th 2012 | Seo
The SEO Company India offer various benefits that include quality services along with the cost effec...
 
Take your company to new heights with SEO services
Published by Ashraf on January 22nd 2012 | Seo
This article will talk about the need & importance of professional seo company to succeed in e-busin...
 
Making relations with Link building services
Published by Gaurav Solanki on December 2nd 2011 | Seo
Linking websites has become a common method of SEO. With link building services, websites are linked...
 
Free efax service- Used for more straightforward faxing means
Published by Ema Sis on January 3rd 2012 | Internet Business
Efaxing services maybe in advance attractiveness between many of shoppers due to this is peculiar ch...
 
Choose SEO services in India to Become a Business KING online
Published by Stafford on December 6th 2011 | Seo
SEO is nothing but the optimization process which is the only and the best way to have better search...
 
SEO site analysis and SEO services in India
Published by Alena on December 24th 2011 | Seo
SEO India offering best in class Cheap SEO Services India to its clients worldwide. Its Offers affor...
 
SEO companies in Arizona provide quality services based on your requirements
Published by Tony Bryan on April 20th 2012 | Seo
With the best choice of the Arizona SEO services you can easily get the best benefits of SEO service...
 
Search Engine Optimization services are the most successful technique to get traffic to your Websites
Published by Robert King on December 13th 2011 | Seo
There are various way to improve the existence of net; on the other hand, Search Engine Optimization...
 
The key objective of SEO services in Cochin
Published by Ema Sis on July 4th 2012 | Seo

The SEO services Cochin aims at increasing the standard on the traffic towards the website & bui...
 
Some of the exciting services from Xfinity Internet
Published by Annphilip on March 22nd 2012 | Internet Business
As competition among internet service providers is increasing day after day, the companies are intro...
 
SEO services India That Speak for Your Business
Published by Gracie Millie on May 5th 2012 | Seo
Doing meaningful business is different than merely creating a website – the difference lies in SEO...
 
What do San Diego services do
Published by Julia Roger on January 10th 2012 | Seo
The san diego seo professionals need to first understand the different requirements of the clients, ...