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Hiring the Perfect SEO Content Developer

By Stella Richard Subscribe to RSS | March 27th 2012 | Views:

While everyone wants to join the internet marketing bandwagon, they may not give it its due importance and take the entire initiative pretty lightly. For example, a lot of the optimized content that you come across on the internet is most likely not even written by professional writers. As a result, a lot of the information that you come across as a web user is not always authentic.

From a business owner’s perspective, imagine the harm that you are bringing to your brand. Let’s go through factors to consider while hiring an SEO content developer–

1. Do not to Forget to get a background check on your Content Developers-:

It is very likely that the content developers that you hire for your optimization needs further outsource these projects to freelance writers from around the world. Though there is nothing principally wrong with that, you tend to lose control over quality because there is no way of knowing who actually creates your content and whether or not they have sufficient proficiency in your field or industry or even if their command over the language is good enough.

Do everything that you can to make sure that you are not stuck with substandard content that will work against your business.

2. Pick up on the Hints-:

While you are hiring content developers, it is important that you pick up as many hints as you can that help you gauge the quality of their work. For starters, if there is an optimization company that offers you something as unbelievably convenient as providing all content within 24 hours, you need to go back and look at how quality conscious they are and if their end results truly match your standards.

Since optimization is pretty much an ongoing project, make sure that you partner with a company that offers to work with you on a long-term basis and provide mutually viable timelines which ensure good quality and well researched articles that will actually help your cause.

3. No Recycling of Articles

Nothing is worse for your internet business and goodwill online than putting up refurbished articles with content that already exists on the internet. Not only is this unethical, but as a brand or a business, you will be risking your goodwill among your audience because the content developer that you hired is not qualified enough to do his job properly.

4. Checking the Experience of your Writers-:

While it is believable that the skill of writing can be developed with experience and simply having a good command of the language, it is always an added advantage and a guarantee if the writers that you end up hiring have an academic degree which harnesses his or her writing skills.

While resumes tend to consist of a lot of exaggerated information, it is recommended that you ask your writers to share some sample content before you choose to hire them. Make sure that they are capable of conducting quality research and are able to comprehend your business type accurately.

It is not very difficult for you to find out if the writer that you are considering to hire is really good at what he or she does. All you need to do is go through some of their content that they have written on other blogs and websites. It is preferable if they have experience in your industry. This will allow you to make a fully informed decision on hiring the right developer for your content needs.

Stella Richard - About Author:
IvoryShore is a leading Vancouver SEO company providing a host of services including Web development, CMS and Internet marketing.

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