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How to Benefit from Good Zip Code Locator Software

By Alisa Rozzy Subscribe to RSS | March 23rd 2012 | Views:

There are a lot of companies or businesses which have a wide distribution and dealer network which is spread all over the country. For such companies it becomes a challenge to divert their online queries and customers to the nearest store or dealer where your company product or services are available. But this difficulty has been successfully resolved to a great extent by the development of efficient Zip Code Store Locator software. This software is very different from sites offering free zip codes search as the user can integrate this software within their portal and customize it to include the details of only their own stores and dealers. In fact the Zip Code Locator programs available these days are very advanced and they allow the users to not only look up for the options in a particular zip code area but also to limit the number of choices by selecting a radius of their liking.

The Zip Code Store Locator software becomes essential for the companies whose branches or sale points exceed a certain number so that the display of these in the form of a list is no more feasible. Besides being user friendly and easy to use interface, this software has many other benefits over a static HTML page listing. While in case of a HTML list, the whole page needs to be updated each time a dealer joins or leaves the network, with the store locator software the updates can be either uploaded through an excel sheet or even entered directly through admin options in the website settings. In the first case, you would require the use of a trained technician while in the second case; anybody with admin access can make the changes. Not only this, this software provides greater security and confidentiality from your competitors as they do not get instantaneous access to your database.

This interactive way of searching for the store locations has been found to be very popular for the online users. They like the various features and options that this service provides and prefer using it over the free zip codes sites. The various advanced features of this program include actively tracking the current location of the users and taking them directly to the store closet to them or showing the list of top matches to select from. For the service providers and website owners this software provides many analytical tools such as monitoring the visitor traffic and recording user preferences. Such details of the front end activity are very helpful in back-end planning and companies can review their strategy and alter their decisions to match the expectations of the market as well as to improve their performance.

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Alisa Rozzy - About Author:
Alisa is an internet marketing expert and working with a affordable Website Design Company which offers professional custom website design services to world wide customers.

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