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How Print Brokers Help save Time and Money

By Philip Carey Subscribe to RSS | July 3rd 2012 | Views:

Just as an insurance broker provides their clients the best policies available, a print broker is there to provide clients the print solution that best suits their project. Since equipment, price, specialization, and personnel vary from one print company to another, searching for the right supplier can be exhausting. If you lack the time or resources to do the job, a print broker can be a valuable addition to your company. What they do is take your project and match it with the right printer.

Here are the top three reasons why you should work with a print broker.

1. Save time and resources. As competition in the multi-million dollar printing press industry becomes tighter than ever, many printing facilities now choose to specialize in one specific service rather than offer multiple services at once. This allows them to maintain their competitive edge. The downside of this is if you need brochure, binding, web printing, or business card printing services, you need to search for different suppliers.

The advantage of working with a print broker is you free yourself the time-consuming task of hunting around for quotes and the most suitable CMYK printers. This advantage is clear when you have a complex printing job that involves many processes or if you require different printing jobs. For example, a membership card would require a plastic card specialist company to print, die cut, add a signature strip and magnetic strip, etc. The card cover or pouch would be handled by a different printer. Cello glazing would be done by another company specializing in the job. A print broker will not only find the best CMYK printers, but also ensure all the different processes are well-integrated.

2. Save money. Print brokers scour the market to get the most economical and fastest CMYK printing service for you. They are able to provide you the most economical prices because they deal with trade-only printers.

3. Right printing solution. One of the challenges of choosing the best printers is that you don’t know the equipment or the profile print facilities use for their press. Print brokers typically have a well-established relationship with a wide-range of suppliers, an in-depth knowledge of the services and capabilities each printer provides, and an ability to select the most suitable supplier for a particular job. This knowledge enables them to match the right CMYK printing solution to any client’s project.

CMYK Print Solutions has a lengthy experience in providing clients with printing solutions that best match their projects. Learn more how print brokers can help maximize quality, budget, and distribution objectives of your organization by visiting

Philip Carey - About Author:
This article aims to provide readers valuable information regarding cmyk printers. To find more interesting information on print media, cmyk printing and other related topics, you can visit

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