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How to promote your business directory

By IRFAN Subscribe to RSS | February 7th 2012 | Views:

Setting up a business directory online is very common and yet popular these days not only in UK but in fact all across the globe. However, people do not understand the fact that starting an online business directory and then letting it sit idle won’t be enough for you as businesses will not come just like that to get listed in your directory.

Promotion is the key factor without which you cannot run your business directory successfully. Thus, it is extremely vital that you work well and hard enough on promoting your business directory online in order to let the world know about your platform.

For your convenience, given below are few important tips which would help you a great deal in promoting your online business directory:

a. Use social media networks: We all are well aware of the fact that social media networks are used by millions of people on daily basis all across the globe. You can also use these networks as one excellent way to promote your online business directory. The most commonly used networks amongst them include face book and twitter. What you need to do is to get on these public forums and promote your directory by letting the world know how they can get benefits by listing their business in your online business directory. Remember, knowledge is power so unless you won’t give the right knowledge about your directory, you won’t be able to cater more clients.

b. Promotional emails: Another highly beneficial step towards promoting your online business directory is to send promotional emails to your desired group of audiences, highlighting about the features and packages of your business directory. The content of your email in this case, needs to be precise and to the point, clearly throwing light on how listing one’s business in your business directory can be helpful in terms of business marketing and promotion.

c. Utilizing the platform of article directories: You can also promote your business directory by writing articles on it and then posting these articles on popular article directories which receive high traffic on daily basis. People visit these directories regularly and thus writing about your business directory and posting it on any such famous article directory will surely do the trick for you.

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