Article Side

Online Article Directory!

Hello Guest! Login or Register to submit articles!

How to reach out to more customers with the best Digital Marketing Services

By Puneet Gupta Subscribe to RSS | July 6th 2012 | Views:
loading
 
  



This is an age where customers don’t even buy ice-cream without searching on the internet to find the nearest location, reading online reviews about the place and checking customer ratings for the top flavors. A well-informed outlook becomes an empowered customer. Communication is the only key to a strong and better relationship with new and existing customers. The more your customers know about your products and services, the less the chances of them to explore and see what the competitors have to offer.

There is a surplus of customer communications tools and techniques available such as professionally crafted email pieces, PPC campaigns, SEO strategies and social media marketing. The important thing is to know what are the industry trends, the best practices that are accepted and levels of expected quality. The best way to achieve success is by delivering beyond customer expectations.

The purpose of inbound marketing is to attract customers towards you. This is accomplished through understanding, trust, assurance, relationships and sharing. Digital marketing services guide your movement through the marketing space.

How does a digital strategy help you reach more customers?

1. Connect customers to remarkable content and digital experiences, and connect your business with desired outcomes.

2. Focus on SMART initiatives (Specific, Measurable, Achievable, Realistic, and Time Framed).

3. Customise strategies around your business goals.

4. Empower yourself as a business leader with information and critical data analysis so your organisation gains speed, agility and excellent timing.

5. Create customer-centric marketing to turn around declining or stagnant online businesses and conquer business failures.

According to the survey results released in June 2012 by KPMG, retail executives are gaining success in many fields of digital marketing services and will continue to invest in many digital marketing channels in the coming future. This data is available from the 2012 Retail Industry Outlook Survey, which provides perspectives and insights from 100 CEOs and other C-level executives in the retail sector.

From the report, "Not surprisingly, retailers are increasing their use of digital marketing channels to explore new ways of doing business and reaching more customers." They are seeing the outcomes of online shopping on their businesses, as 59 percent of survey participants agree it is the most powerful digital marketing channel. Closely following the digital marketing channels are social media sites such as Facebook and Twitter, which have an edge on email marketing campaigns. Mobile shopping, mobile promotions, and mobile payments are other important digital marketing channels for retailers.

Due to the digital marketing’s overall impact on business, retailers are forming strategies around social and mobile for the year ahead. Some of these strategies include:

• Social for external brand promotion

• Social for customer insight

• Social for two-way customer interaction

• Social for recruiting

• Customer-facing mobile applications

Digital marketing channels and internet marketing strategies allows brands to stay connected and reach more customers. With social media’s importance on the rise, digital marketers are planning various social and mobile strategies for the coming year.

In short, Digital customer relationships are all about using new tools to create new bonds with the customers. Every company’s different, and the digital relationships will be entirely dependent on the character of the customers and the qualities of your product or service. Rather than reaching customers through flyers, billboards, print ads and other traditional media channel, the internet marketing strategies lets you simply connect in a more open, humble and human manner. Creating digital customer relationships requires looking at one’s organization from a customer’s perspective and being brave enough to want to get closer to the customers and thus reaching out to more customers.

Puneet Gupta - About Author:
The author of this article is Puneet Gupta and He is an internet marketer and has strong passion about digital marketing strategies and Social marketing.

Share on Facebook Tweet It Stumbleupon this post This post is delicious !

Article Source:
http://www.articleside.com/marketing-articles/how-to-reach-out-to-more-customers-with-the-best-digital-marketing-services.htm

Related Marketing Articles Subscribe to RSS

Be one step ahead with online marketing agency
Published by Marketingspace on July 12th 2012 | Business
Now day’s online marketing agencies have termed to be the utmost superior and premium reason in th...
 
Email marketing is cheap and easy
Published by Blossom Dana on January 7th 2012 | Marketing
Email List is probably the most used communication tool on the planet today....
 
Enhance your business with online marketing agency Sydney
Published by Marketingspace on June 14th 2012 | Business
A business may be small or big, but there comes a time when it is required by the business owner’s...
 
Acupuncture marketing is important in todays world
Published by Ashish Pandey on April 13th 2012 | Business
Acupuncture marketing and having a nice acupuncture website goes hand in hand. You should have a nic...
 
Real estate agent marketing by Ivan Larco
Published by Harry on February 14th 2012 | Business
A real estate agents marketing plans is about creativity and, as any other business, about putting y...
 
Aroma Marketing is it manipulative or is it just another clever marketing technique?
Published by Sarah Willsion on June 25th 2012 | Marketing
This article explores the effectiveness and the morality of aroma marketing. The writer finds that a...
 
Don’t Trade in Foreign exchange without strategies
Published by Jane Cyrus on January 21st 2012 | Business
Every moment new users are entering in foreign exchange market but the ratio of the persons who are ...
 
Mobile App Marketing is simply Developing Bottom rather than Written content affiliate marketing
Published by Vernon Diaz on June 30th 2012 | Marketing
Article promotion, of course referred to as SMS marketing, accomplished the country's highest point ...
 
The clever strategies of wildlife removal Memphis
Published by Galeivan on February 17th 2012 | Business
Wildlife removal memphis mouse order begins with lowering the access factors, and the many standard ...
 
Positive aspects of Recruiting Search engine marketing Enterprise Manchester
Published by Leila on May 31st 2012 | Business
In case you have a company and choose to get your internet site on the very first page of the search...
 
Small enterprises Web marketing Insider secrets ( space Information on how Portable Web marketing Will manage to benefit Tiny
Published by Spencer Jim on July 2nd 2012 | Business
Shopping on the web coming from all flexible sales is definitely on the rise , day-by-day, and they ...
 
Dealing with the customer in field marketing.
Published by Justine Fitton on March 14th 2012 | Marketing
This article details the best way to deal with customers from a field marketing point of view....
 
Options in Advertising and marketing and Selling Iphones
Published by Leila on May 16th 2012 | Business
In case you are an aspiring businessman who wishes to start a business on selling Iphone as well as ...
 
Sodastreamusa.Com coupon codes are one of the most popular marketing strategies
Published by Randy Fletcher on July 17th 2012 | Business
Sodastreamusa.Com coupons codes are in insist as they help in saving money. Sodastreamusa.Com coupon...
 
Fundamental rules of success in network marketing
Published by Ashish Pandey on June 27th 2012 | Business
Network marketing has become a popular field these days. You can get yourself enrolled into MLM trai...
 
Different strategies to understand customer retention programs
Published by on January 6th 2012 | Business
With the advent of technology, the world has shrunk and the business communities from all over the g...
 
Logic behind digital marketing
Published by Robert King on January 20th 2012 | Business
Digital marketing tactics are cheap and quicker than conventional marketing. For the cost-cut nature...
 
How Mobile marketing is beneficial for your business
Published by Puneet Gupta on April 25th 2012 | Marketing
It is important for any business to stay current with how customers go about finding their products ...
 
Why direct marketing from DBS is still a viable marketing solution?
Published by Dbslimited on April 16th 2012 | Marketing
DBS Limited has all the direct marketing services that can take a marketing campaign to success. The...
 
Mobile Marketing Applications Happen to be a Key element of one's Web marketing strategy
Published by Lyndon Stewart on July 4th 2012 | Marketing
Brainy system netted with greatly inside not much time. An array of small businesses were unable mor...