Article Side

Online Article Directory!

Hello Guest! Login or Register to submit articles!

Flyer Printing Can Lead Efficient Marketing Strategies

By Bestvalue Copy Subscribe to RSS | May 30th 2012 | Views:

Flyers are used to promote one’s business effectively and efficiently. They are used in different marketing campaigns and also used for publicizing services. The flyers have more impact and influence on clients compared to other marketing tools since the information delivered is compact and detailed.

People equate a flyer to a brochure but it is generally 8.5" X 11" handbills that help in mass marketing in a cost-effective manner. It is easy to announce an event or a product launch with the help of it.

The low cost associated with this marketing tool prompts marketers who work for small companies to use them for different marketing campaigns. The flyers serve as effective tools to get the word out about the products or services. They were first printed in black and white format or on black/white colored paper. They are printed by thousands for low cost to market and publicize an event.

Flyers are handed out and even posted on bulletin boards and distributed during events. It is usually printed at high speedsand at lower resolution compared to the quality used for printing brochures.

Types of flyers

It prove to be highly cost-effective marketing tools to promote any type of product or service in a company. There are two main types which are in vogue in today’s times:

Standard flyers – These are the most popular which are printed on single side or both sides

Laminated flyers – These are laminated with gloss and matte and possess style and class. These are laminated and printed in full color and prove to be much more long lasting than the regular.

There are different sizes available although the standard size which is used is 8.5" x 11". The cost of Postcards is the same as that of a flyer but flyers carry visual aids and pictures along with much more information. It is also more durable and efficient in carrying a message across. There are various printing service companies which provide comprehensive flyer printing options to their clients.

Presentation folders and media kits can be used too for better effect. It is also important while designing them that the target customers are in mind and the context and pitch of marketing should be relevant to the audience. Images blended with relevant text is sure to appeal to a large section. It is important to have color flyers or inserts and to distribute them where the target market is.

Additionally, the best part of printing is that a similar design can be used for a variety of themes. Advertisements and different promotional activities can have properly designed marketing tools a far-reaching impact. Here are some of the tips when designing and printing custom flyers and to achieve desired results:

Use club flyers for group promotions or club promotions

Print them to advertise and publicize new products and services

Promote sales with perfect flyer printing

Attract new businesses and customers by placing them in different relevant and targeted locations

Bestvalue Copy - About Author:
Best Value Copy is a leading online printing services provider that offers best quality of color copies, short run printing, booklet printing, flyer printing and printing solutions.

Share on Facebook Tweet It Stumbleupon this post This post is delicious !

Article Source:

Related Marketing Articles Subscribe to RSS

Custom screen printing t-shirts
Published by Selinadicousta on July 23rd 2012 | Business
When people are selecting a company to make them a bulk order of tees, there are certain things that...
Creating a house flyer – how to create a house flyer advertising a home for sale
Published by Mitchell Calvo on June 28th 2012 | Marketing
The skill to create a flyer advertising a home for sale can be suggested as an asset in homes and pr...
Websites that aggregates a significant number of printing coupons or codes
Published by Manohar Sai on January 9th 2012 | Business
It is wise to read all the terms and conditions of each website you sign up for and familiarize your...
Make your pictures livelier with color printing
Published by Robert Samuels on January 2nd 2012 | Business
The inks which are used for the color printing are considered to be semi-transparent. They seem to o...
Leaflet printing and exhibition graphics
Published by Mary Porter on June 25th 2012 | Business
There are many ways that you can do this when you look into cheap printing....
Color printing for business needs
Published by Glyn Jones on August 9th 2012 | Business
Full color printing services are increasingly preferred the black and white cards for the simple rea...
Are you looking for Large Format Ink for your printer and proper printing
Published by James Blee on June 17th 2012 | Business
Many people use large format printers to product top quality stunning images, and to achieve the abs...
Things to think about when using promo coupon code for printing online
Published by Manohar Sai on January 9th 2012 | Business

This happens when you've found out too late that you can't use your ...
Color printing in vogue for marketing materials
Published by Johnstuard on January 25th 2012 | Business
Different kinds of materials are used for marketing purposes. Some of the most common ones among the...
A1 Acetate is just one of the printing services that Ezeeplan can offer
Published by James Blee on June 17th 2012 | Business
Our most popular service is to translate content from smaller scales to A1 acetate or paper sizes. H...
The growing need of trade printing
Published by Angie Turner on June 13th 2012 | Business
The concept of trade printing is not a new one. It generated from the need of the businesses that ne...
Black and Orange is a full service design agency that offers digital printing services and so much more
Published by Angie Turner on June 18th 2012 | Business
Black and Orange Creative is a full service design agency with a wealth of experience, and the creat...
Customized t shirts|screen printing Las Vegas
Published by Selinadicousta on July 6th 2012 | Business
T-shirts often serve as a form of self-expression. The words and graphics that people wear give them...
What are the benefits of short run brochure printing?
Published by Robwillmas on June 20th 2012 | Business
Short-run digital printing guarantees a fast turnaround to print your materials. Indeed, the set-up ...
Offering the best and the cheapest printing facilities in Montreal Canada
Published by Coloprilreview on November 25th 2011 | Business
Imprimerie Montreal is one of the best printing and designing companies in Canada. imprimerie...
Tits and Bits of brochure printing
Published by Robert Samuels on January 2nd 2012 | Business
There are many steps to brochure printing. At first you should consider whether you have proper amou...
How to find the perfect printing service for prospering your business
Published by Robert Samuels on December 15th 2011 | Business
Read this article to know about the necessity of the printing service providers for making your busi...
Large format printing and banner printing
Published by Mary Porter on July 4th 2012 | Business
If you are looking for large format printing you want be sure that you are getting the best possible...
Advertise yourself using a printed calendar from an online printing store
Published by Paul Wood on December 5th 2011 | Marketing
Finding reliable printing firms can be challenging and will take a lot of precious time which might ...
Get different screen printing, t shirt printing services at accenttshirts
Published by Selinadicousta on July 9th 2012 | Business
Las Vegas is a town that many people visit and is also a big producer of tee shirts that can be take...