Article Side

Online Article Directory!

Hello Guest! Login or Register to submit articles!

Effective Mobile Marketing with SMS Services

By Gaurav Sinha Subscribe to RSS | February 6th 2012 | Views:
loading
 
  



Regardless of the technological boom and the alternative modes of communication that come with it, SMS technology is still very much in use. In comparison to other modes of direct marketing communication, i.e. email, physical mail or flyers, SMS is considered to be the most effective.

For starters, statistics prove that over 90% of all text messages sent are read by the recipients. Hiring an SMS service helps create an immediate personal link between the brand and audience, and it extremely easy to set-up and execute.

How to Effectively Execute an SMS Marketing Program

After you have identified an SMS service provider, all you need to do is choose a single or a set of keywords that define you brand or the existing promotional campaign. Then, you can start promoting the short code to your existing and potential customers to proceed with your marketing communications.

These mass SMS software’s are typically integrated with robust database management features which allow you to store segregate and manage mobile numbers of all incoming messages for your future mobile marketing campaigns.

You can effectively use these services to send and receive text custom messages, send out discount coupons, organize contests, have your audiences vote, conduct market research surveys and even promote links to mobile websites.

Mass text messaging services have proven to be an extremely cost effective and resourceful way to engage with your audiences.

Benefits of SMS Marketing

1. Enhance your sales volumes and brand exposure by option to take on an SMS marketing campaign. This is ideal for businesses to cater to a local or national audience and aspire to promote themselves to a larger audience. It is more personalized and targeted than an internet campaign and leaves sufficient room for customizations.

2. Using these campaigns is extremely effective to execute below the line promotional activities where one can share promotional codes with faithful customers and have them avail a range of offers and discounts at a store by simply presenting the SMS.

3. Certain product and service types can also make full use of this service to start a new source of revenue. For example, movie producers and distributors can offer paid services in forms of links to ringtones and other movie specific content to fans through mass SMS services. This can be easily executed by collaborating with a mobile network service provider who would pass on earner remuneration at the end of the month.

4. Urgent and important information can be easily communicated to audiences through these SMS services. For example, an event planner can send out mass text messages in case of a last minute change in schedule or unavailability of the keynote speaker. Schools are effectively employing this system to alert parents about changes in school schedules, holidays, PTA meetings etc.

5. Doctors and other professionals hire these services to send out reminders of follow up appointments etc.

Overall, these services can be optimized across industries depending on your ability to get creative with the marketing communications strategy.

Gaurav Sinha - About Author:
SMS Services is one of the most convenient and preferable way to promote your brand name. Strikeone Advertising is one of the leading SMS Service Provider in Delhi at cost effective rates.

Share on Facebook Tweet It Stumbleupon this post This post is delicious !

Article Source:
http://www.articleside.com/marketing-articles/effective-mobile-marketing-with-sms-services.htm

Related Marketing Articles Subscribe to RSS

Prithivigurukool’s matchless service of tarot card reading, distant healing, spiritual retreats.
Published by Toni Peter on January 12th 2012 | Business
Prithivi gurukool is an organization discovers the spirit of spirituality. Our work is to guide in s...
 
Sydney plumbing service
Published by Canberra Marketing on December 4th 2011 | Business
As a homeowner, you will notice that the occurrence of plumbing problems is very frequent and can be...
 
Go for Ecofriendly Printing service for promoting your business
Published by Robert Samuels on February 22nd 2012 | Business
The above content highlights the role of the printing service in our life, particularly in populariz...
 
Palo Alto and Santa Clara limo service to and from SFO Airport
Published by Ashish Pandey on June 19th 2012 | Business
There are a range of companies that offer airport limo facilities to people. It can happen in a lot ...
 
How to shop for an electricity provider in Chicago
Published by Jordan Adam on March 14th 2012 | Business
Quite often, soaring electric bills drive a company’s tight energy-budget into the red, sometimes ...
 
Get the finest payroll service providers to manage your account professionally
Published by Payroll1 on June 18th 2012 | Business
There are many upcoming small and big businesses every year. Each has a payroll division for which t...
 
Use Helpline 0129-4240000 if you are looking for service providers in Delhi/NCR
Published by Uncleservice on March 7th 2012 | Business
Service Uncle brings a helpline number (0129-4240000) for Delhi/NCR residents. Service Uncle is an ...
 
Telemarketing service is the ultimate support for any startup business.
Published by Idea2result Result on March 30th 2012 | Marketing
The earth is a place where anything can happen at any point of time and this is both literarily and ...
 
Contact Letting Agents Sutton for a one-stop property service
Published by James Blee on August 20th 2012 | Business
Looking for your first rental property and not sure what to expect from Letting Agents Sutton? Know...
 
Use a Poster Printing service to get your message across
Published by Julia Roger on March 23rd 2012 | Business
It sounds like you need the help of the professionals at Print Colour they offer a better standard o...
 
Get easier and simpler reallocation service via Movers and Packers
Published by Ankita Gupta on July 1st 2012 | Business
There is large number of packing and moving companies in India to serve you. These reallocations com...
 
Black and Orange is a full service design agency that offers digital printing services and so much more
Published by Angie Turner on June 18th 2012 | Business
Black and Orange Creative is a full service design agency with a wealth of experience, and the creat...
 
Locksmith service – Sophisticated and Affordable
Published by DerickMerchant on April 27th 2012 | Business
It’s been a longtime since you had started your professional journey. You have worked very hard to...
 
Think on junk removal service to avoid garbage
Published by Harry on February 23rd 2012 | Business
Development of air among prices and fatalities triggered due to ecological concerns indicate the eff...
 
Orange county real estate agents at your service
Published by Joy on January 16th 2012 | Business
There was a time when Orange county homes were easy to find, and residents did not need any help to ...
 
Selecting the best car detailing Tampa provider
Published by James Blee on April 25th 2012 | Business
One of the most prized possessions for any man on Earth is his car. It is no wonder that an individu...
 
Full secure packing and moving service by Ahmedabad packers and movers
Published by Ankita Gupta on December 27th 2011 | Business
Packing and moving to new city is not an easy task. It is sufficient to give you sleepless nights. N...
 
BT Broadband in need of a better internet service provider?
Published by Paul Rowley on March 20th 2012 | Business
If you are looking for a new broadband internet connection and don’t know where to begin. Then BT ...
 
No. 1 Driving School is the most reliable driving lessons Croydon service
Published by Mary Porter on June 28th 2012 | Business
Our driving lessons Croydon vehicles are modern and fully-equipped with all of the conveniences that...
 
It’s service with a smile from Plumbers Portsmouth
Published by James Blee on July 15th 2012 | Business
When you think about it plumbers Portsmouth have their hands full throughout the year carrying out a...