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Are you suffering from data ‘Blindness’

By Rahul Subscribe to RSS | July 23rd 2012 | Views:

A big portion of the corporate world is swimming, in fact delving in a sea of data about different products, companies, and teams. Well, the truth is, too much of this data is non-actionable.

That’s because a major chunk of our daily reports feeds us with vanity metrics: simply, numbers that make us look and feel good but don’t really help make decisions.

We are near inundated, and in some cases, hijacked by Big Data. Technology has enabled us to record data, which further generated the ability to analyze and work upon massive amounts of data to get better results; this stimulated our advancement in predictive analysis and marketing.

The interesting cycle revolves like this, Technology begat data; which further begat data analysis; that begat data prediction; and that begat data marketing. We’re all swimming in data. And we can’t get enough of it—thus it is enchanting and ever expanding.

And, as we advanced more (and better) software are developed to amass, manage, evaluate and create predictive models. Technology has by far made data management quite easy and there are no qualms to the facts we will have more data pouring, and we will derive newer and innovative ways to use it.

But a premier team of competent data analysts from Zodiac solutions Inc explains ‘there are limits to using Big Data. Even your strategic swimming in data doesn’t necessarily ensure right information is being obtained’.

Zodiac solutions Inc believes being a marketer; one should make a note that it’s not just impeccable and clean data that is needed but adequate data. And further Inquisitive, productive and talented minds are required to evaluate and figure out effective and ingenious ideas, plans and programs.

It’s not just the data but the ability to look beyond it and strive to get a big, better and clearer picture, by stepping ahead and using smart-judgment which is informed-by not held-hostage-by Big Data.

The data available today is a vacuum, it won’t necessarily deliver insights you need to drive strategic initiatives and grow your business. But Zodiac solution Inc is one stop destination that provides strategic and cost effective solutions to its clients from versatile backgrounds. It offers ardent maintenance solutions keeping in mind your requirements and helping you leapfrog competition, taking into account the need of the time, and new strategies to consume Big Data insights.

Now, swim into the sea of data with zodiac solutions Inc—and forget about drowning.


The credentials of zodiac are the result of hard achieved and convincing work.

‘We firmly believe that intelligent mana¬gerial leadership and decision-making is essential to converting men, money, materials and machinery into a productive enterprise’.

Rahul - About Author:
About Author :
Rahul Tripathi is an expert Content writer. He has written many articles for Zodaic Solutions inc. Check out Zodaic Solutions inc for IT Consulting, Management Consulting, Software Development and Knowledge process outsourcing (KPO). For More Detail Visit--

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