Article Side

Online Article Directory!

Hello Guest! Login or Register to submit articles!

Tips for removing bad reviews

By Thereviewbuster Fdg Subscribe to RSS | January 3rd 2012 | Views:
loading
 
  



Reputation risk is emerging the single most important threat to companies in today’s business. This is especially the case for those companies who have all the accoutrements for a successful business and are on the threshold of making it big in their industry. A single instance of reputation crisis can bring down years of carefully built-up brand reputation.

The online world has increased this risk manifold. The proliferation of discussion forums and social networking sites has made the web a potent force to contend for any marketer. Bad news spreads like wildfire and on the internet it does spread even faster. Genuine customer complaints and bad reviews can be dealt with amicably, especially if your product has little shortcomings and the reasons for customer grievance is not serious.

However, the internet is increasingly becoming a battleground for competitors to bad-mouth one another. A naïve marketer may hope that the bad review will die down soon but that rarely happens. It is a human tendency to listen to gossip and bad reviews and such sites gain increased activity and search engines like active content. A surprising number of bad reviews therefore some up in top search results when a search is conducted on the company or product.

With prospective customers resorting to the web for a preliminary review of the product and to learn opinions of customers who actually bought the product, a single bad review can have disastrous impact on the company’s online sales. It can even have a spillover effect on store sales.

The solution is to remove bad reviews of the product or at-least relegate them to the dungeons of search engine rankings. This needs to be done quickly before the crisis becomes unmanageable.

When it comes to removing bad reviews, professional services of reputation management provider is indispensable. There are some matters that are best left to experts and reputation management is definitely one of them. It is not about removing the bad review by talking to the person who posted it or employing aggressive tactics. The trick lies in promoting your product on multiple forums, press releases, creating a buzz around your product, improving search rankings through organic search engine optimization, brand management and building an effective web presence for your company.

A surprising number of companies are not even aware that bad reviews exist about their products. A professional reputation management company will be constantly monitoring various social networking conversations and keyword related searches relevant to your product or industry and discover the presence of bad reviews. A customized solution is then worked out to minimize their impact and to promote a positive web-presence for your product.

Reputation management is critical in the internet age. Bad reviews can throw a business out of gear. It is difficult to recover from reputation crisis. Reputation management services availed from professionals will go a long way in building at sustained competitive edge.

Thereviewbuster Fdg - About Author:
The writer is an expert in online reputation management and works with thereviewbuster.com. Thereviewbuster.com is the pioneer reputation management company in US.

Share on Facebook Tweet It Stumbleupon this post This post is delicious !

Article Source:
http://www.articleside.com/advertising-articles/tips-for-removing-bad-reviews.htm

Related Advertising Articles Subscribe to RSS

Dancingdeer.com coupons are an excellent way to save money on your online shopping
Published by Gayathri Devi on January 30th 2012 | Business
Free Dancingdeer.com coupons are standard and you can avail them from various sources. These simple ...
 
Twitter, Facebook and LinkedIn - Why are these 3 a great place to Promote your online business?
Published by Puneet Gupta on August 13th 2012 | Advertising
Social networking sites have become a quick and easy way to promote business online. If one wants to...
 
The benefits of printing online
Published by Khatrin on January 24th 2012 | Advertising
Online printing services had become the trend in these days fast paced printing technology....
 
Bring your online business a Magento Expert
Published by Terrypa Sencio on February 5th 2012 | Business
In fact this product is quiet fun and easy when you try it out using the demo.An area of this produc...
 
Buying from an online NSN Parts Supplier
Published by Albert John on April 12th 2012 | Business
Online NSN Parts Suppliers are one of the easiest source of NSN parts. They stocks up various NSN br...
 
Now get the latest news online
Published by Nidhigupta on June 26th 2012 | Business
News, as we all know, is the most popular and leading medium used by the media to reach out to the m...
 
Enhance your business with online marketing agency Sydney
Published by Marketingspace on June 14th 2012 | Business
A business may be small or big, but there comes a time when it is required by the business owner’s...
 
Top five reasons to buy furniture online
Published by Gary Ernstzen on February 15th 2012 | Business
Sells modern and diverse furniture product ranging from tables, chairs, barstools and outdoor furnit...
 
Kids games online are ruling over traditional games
Published by Ashish Pandey on February 22nd 2012 | Business
Like adults, kids are also addicted to computers and the internet. There are many websites that offe...
 
How to shop for furniture online?
Published by Webmaster on July 23rd 2012 | Business
While buying a product through physical stores, it is must to check the authenticity of the product,...
 
Should you ask for ticket holder names on your online registration forms?
Published by Jim Romanik on December 23rd 2011 | Business
If your goal is to sell as many tickets as possible and you want people to buy multiple tickets at a...
 
The progress online today news has made
Published by Nidhigupta on June 14th 2012 | Business
News is something that reaches out to each and everyone in the whole world. It is a very popular and...
 
Restaurant coupons online
Published by James on January 11th 2012 | Business
People, who are eating out regularly, should consider using online coupons for restaurants. These co...
 
The recent progress made by online news
Published by Nidhigupta on June 26th 2012 | Business
Latest news is the news that has occurred in the recent past i.e. recently. Information is the most ...
 
Business for Sale –Importance of online promotion of book business
Published by Ryan Pattinson on April 26th 2012 | Business
Writing a book is an achievement, but promotion of book is also important. An author writes his expe...
 
For a courier service you can trust, contact Internet Express for your hassle free online service.
Published by Mary Porter on June 22nd 2012 | Business
We are extremely proud of our reputation and one of the ways we uphold this is by constantly develop...
 
Tips to search the hotel coupons online
Published by Jane Cyrus on May 2nd 2012 | Business
If you are planning a trip you also need to book a hotel. Generally, hotel rooms add up the cost of ...
 
Free online E-books UncleKimono.com coupons are the best way to save money
Published by Gayathri Devi on February 10th 2012 | Business
Free online E-books UncleKimono.com coupons are the best way to save money. You just need to click o...
 
Latest way to save money is to utilize online Verolabs.com coupon codes
Published by Gayathri Devi on February 16th 2012 | Business
Online Verolabs.com coupons and free Verolabs.com coupon codes are best way to save money on your on...
 
Do budget online shopping with West Falia coupons and West Falia discount codes
Published by Gayathri AnushaDevi on March 27th 2012 | Business

Shoppers can afford to purchase anything without having to worry about going in debt. The online...