Nice Customer 101: Compromise
One of the things needed by all of the different business card printing and commercial printing customers all over the world is to know the subtle art of compromise without letting the situation escalate into hostile negotiations. It is really interesting how a single batch of high quality business cards can bring out the worst in some people, customers who expect to get everything they want and who have no intention of talking things out civilly with the printing business that provided them with card printing services. Hopefully, you are not among these unreasonable and childish customers and are willing to learn how to better communicate with your professional printer in order to come up with a compromise that would be agreeable to all parties involved. If so, here are some tips.
Be open and flexible. Always come to the business table expecting that something will not go as you planned one way or another. This is because while a commercial printing company exists only to please you and provide you with the best printing designs and design templates¸ there will always be unexpected and inescapable scenarios that you would have to work around to. If you approach different commercial printing companies with a tightly shut mind, you would have a very hard time finding exactly what you need and want. Having a little flexibility will ensure that you will be just as happy with a compromise as you are with your original plans, and this would certainly make things quite a bit easier for both you and the professional printer you chose.
Follow your reason, not your temper. Do not blow up immediately when a commercial printer tells you that you are going to have to settle for something else other than the high quality prints that you crave for. Especially when they give you perfectly valid reasons and explanations, you have no excuse to be angry with anyone aside from yourself if you are unwilling to negotiate and to give a little bit of slack. When the words you say are shouted out by your temper and not given by your reason, you are in a sure path to being banned from many a commercial printing company that you approach.
Do not be greedy. Finally, a compromise is something which ensures that two parties meet halfway in their negotiations. There is therefore nothing which entitles you to demanding too much from your commercial printing company with the excuse that they are “compensations” for the less than satisfying service that you will receive. When people take advantage of honest businesses, it is as if they are giving these commercial printers the ticket to take advantage of unsuspecting and gullible commercial printing customers as well. And since one bad thing does not cancel out another, it is better to avoid this entirely.
Even if you are only looking for some full color custom business cards, there is no telling what kinds of sacrifices and compromises you would have to agree to before you are happy with your business card printing. If you therefore want to avoid stressing out too much, you better learn how to compromise well, and soon.
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