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What Images, Fonts and Colors to Use in Your Video Games Logos?

By Tammy Becker Subscribe to RSS | April 17th 2012 | Views:

To make sure that you create the right image of your company in the eyes of your customers, you need to create the right brand mark.

Below mentioned are a few tips to craft the images, fonts, colors and effects in your video game logo design:

• What images should you use?

The images that you select for your trademark should reflect the true essence of your game. For that, you can make a list of things that set you apart from the crowd. Is your game setting unique? Are the weapons that you have created distinct? Use that in your trademark image. You can also use images of fierce animals or mythical creature in your monogram to give it a touch of mystery and imagination. Use images that are relevant to the game. For example, if your game is set underwater, then you can use an image of a crocodile or snake. If the game is set in historic times, then you can use an image of a dragon.

• What fonts are appropriate?

The fonts that are most appropriate for these emblems are ones that are thick and straight. This type face gives an aura of proficiency and skill to the trademark. If you want to make your text more intimidating and computerized, then you can also craft the text to be sharp edged and crisp. You can also use scripted fonts for the text but they generally have the tendency to look informal and relaxed.

• Should you use effects?

Yes, you should use effects in the images and the text that you craft. You can use 3 dimensional effects objects or text to assure your customers that you are tech-savvy. The combination of florescent colors with 3 dimensional objects also looks very contemporary and sophisticated.

• What colors should be prominent?

You should use bright and intimidating colors for your video games logos. Some of such colors include black, red and silver. Silver color represents mystery and sophistication. It is a color that shows elegance and power. Black is the color for authority and power which makes it intimidating. Red color portrays energy, adrenaline, action and liveliness. Together these colors depict action and aggression with a touch of mystery. It is advised that you keep the background of the emblem in a single, solid color so that the focus can remain on the image in the trademark. Use of florescent colors is also fashionable these days as they represent technological advancement of the game and add a touch of creativity and innovation.

In a nutshell, you need to make sure that you use the right image, fonts, colors and effects for your trademark. Use images that reflect the true essence of your product and colors that are bright and lively. The fonts should be thick and straight with 3 dimensional effects.

Tammy Becker - About Author:
Tammy Becker is a senior graphic design consultant at a professional graphic design company. For more information game logo design please contact at ohio state video games logos.

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