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Things to Assess Before Hiring a Website Design Company in Kolkata

By Prasenjit Housi Subscribe to RSS | July 19th 2012 | Views:

With a host of web Design Company in Kolkata vying for your business, you need to be very careful and consider couple of necessary aspects before closing the deal with one. It goes without saying that the design of a website is the virtual face of any business. It is the sole determinant that primarily augments a brand’s online presence. A dull or non-descript website containing appalling design elements and confusing navigation tools will never entice the end-users. The visitors, rather, look for the fully-functional websites that are visually appealing as well easy to navigate. Thus, while endowing your project to a web design company in Kolkata, you need to ensure whether their technical know-how and skill set is strong enough to meet your unique requirements. In the following few paragraphs, we will discuss some of the most integral parts that you need to assess before endowing responsibility on a Website Design Company in Kolkata.

Check Out the Portfolio:

While you are browsing through their website, make sure that you take a cursory glance on their web design portfolio. While browsing, you can evaluate whether the company is versatile enough and has got hands-on experience on accomplishing varying kinds of website designing projects.

Consider the Firm’s Experience:

There are many companies that offer Web Design in Kolkata, but for the most beneficial outcome, it is best to hire the most experienced firm in the business. Web designing service blends creativity and technical knowledge. The domain has evolved gradually over the years and only an experienced company can assure you best-in-class service. So, before closing a deal with one of the web designing companies, consider their years of experience as one of their best assets.

Tools and Technology:

The trend of web designing is in constant flux. The designing trends witness relentless metamorphosis, while some evolve and fade into oblivion, some stay favorite for the entrepreneurs, designers and website owners for a long period of time. A professional web design company in Kolkata should have a team of designers who are intuitive and are well-versed with the latest designing trends. The designing services of the company should be in compliance with the W3C standard. Clean and uncluttered designs, playing with different typefaces and bigger fonts, using scintillating textures and pixel perfect web elements, integrating bigger icons, displaying images in the page background ( animated or non-animated), optimally utilizing horizontal as well as vertical spaces for navigation, utilizing sliders for space optimization, vector illustrations are few of the creative and progressive elements which can be utilized in web designing and not all companies offering Website Design in Kolkata can assure these. So, it is better to dedicate more time and effort on realizing their potential.

Search Engine Friendliness:

A dynamic website with jaw-dropping design is not enough. As a matter of fact, if a website fails to generate traffic, your business purpose remains unsolved. So, it is necessary to enhance the search engine visibility of the site so as to drive more visitors and the designing elements play a dominant role herein. There are some parameters in SEO friendly web design service and these are –

• Minimal use of Frames and Flash to allow the search engine spiders to crawl the pages

• Defining Images with Alt tags to help the search engine spiders know what these images are about

• Keeping the Text out of the Images

• Inclusion of the Header tags like H1, H2 tags for the spiders to understand the important content in the page

• Using CSS Dropdown navigation and CSS Stylesheets for better page loading

Finding a professional web design company in Kolkata is not a hard job, provided you follow a methodical approach. Whether youown a start-up business in Kolkata or trying to refurbish your site for carving a better online presence, you need to hire a web designing company which recognizes the unique needs of your business and follows a definitive and cohesive approach to bring you overwhelming end-result.

Prasenjit Housi - About Author:
Prasenjit Housi is CEO of Info Sky Solutions. He writes blogs and articles on technology and also offers valuable info on the reliable and professional web development and Website Design Company in Kolkata.

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