Article Side

Online Article Directory!

Hello Guest! Login or Register to submit articles!

Half a Dozen Tips to Create the Best Newsletter Design

By Rajdeep Roy Subscribe to RSS | December 14th 2011 | Views:
loading
 
  



Designing a professional looking newsletter for your company is essential since it creates a great impact on the minds of your readers. The two things you should bear in mind while creating a best newsletter design are: Giving it a professional look and it should be informative enough. Remember the main purpose of a newsletter is informing your readers about latest company developments like launch of new products or services, new offers and things like that. If your readers are happy with the look and feel of your newsletter, they will be encouraged in doing business with you. A poorly designed newsletter will damage your reliability and you will also end up losing customers.

We are going to discuss about designing a newsletter that makes a mark on your subscriber base. You can hire a graphic design company having proven expertise in the field for your design needs.

1. Choose Wisely

Newsletters in HTML are becoming more popular nowadays on the internet than simple newsletters in text. It is upto you to decide which one is suited best for your business purposes. Newsletters that are designed in HTML have limited graphics, designs, layouts and hyperlinks while the simple ones neither have any links nor layouts. Simple newsletters have textual content carrying meaningful information about your company. Choose the one that is best suited for your promotional needs. If you ask me I would go for the HTML ones since mere textual information is not appealing to readers anymore.

2. Use Quality Photos

You can improve the design of your newsletter by including a good quality photo in it. Your newsletter will look messy if it represents blurred faces with drab subjects in the background. Thus, it is more important on how you to use images and photos. Use photographs that are of good quality.

3. Avoid Irrelevant Links

Do not use end number of irrelevant links in your HTML newsletter. Remember that your subscribers are not interested to know about everything that is available under the sun. Avoid making your newsletter untidy with multiple links. It should have links that is relevant to the information provided in the newsletter. Remember that readers are keener on getting exposed to useful and relevant information rather than getting confused in muddle of links.

4. Stick to Simplicity

Remember to include the following in your newsletter design:

- Highlight information with bullets only

- Write in a lucid style and be precise

- Make use of hierarchical components

- Use simple, meaningful and concise synopsis

5. Expressive Title with TOC

Write up an impressive title for your HTML newsletter with the inclusion of an easy to comprehend table of contents. Hyperlink your TOC. Use anchor text if your newsletter leads the readers to articles contained in it. Else keep your links external.

6. Create an Emotional Impact

Give a personal touch to your newsletter design. Convince your subscribers that your company is out with products that is solely meant for their benefit. Write newsletter content in a way that makes your readers respond emotionally. Build a bonding with your readers so that they maintain an enduring relationship with your brand.

Rajdeep Roy - About Author:
Graphic Design India is a reputed graphic design company operating in India and worldwide, providing professional and customized graphic design services to both national and international customers. The company has authored numerous articles on newsletter design services, web graphic design and business card design.

Share on Facebook Tweet It Stumbleupon this post This post is delicious !

Article Source:
http://www.articleside.com/web-design-articles/half-a-dozen-tips-to-create-the-best-newsletter-design.htm

Related Web Design Articles Subscribe to RSS

Get Affordable Website Designs and custom Logos design company in Indianapolis
Published by Halogendesign on January 16th 2012 | Web Design
You should be very cautious while choosing a company to do your website design work and Custom Logos...
 
Creative Stride is the predecessor of both web and graphic design
Published by Jim Simmons on April 19th 2012 | Web Design
Creative Stride is a marketing agency in Boston offering best of breed web design, Drupal developme...
 
When creativity meets purpose: penang website design
Published by Jay Chng on July 2nd 2012 | Web Design
Website is an internet design to promote or showcase information about particular product or busines...
 
How to make your website design unique from others
Published by Rajkumar Kaushal on July 11th 2012 | Web Design
Website design is used to create a first impression on the visitors about the company and the busine...
 
Hire a web design firm with an eye for detail
Published by Steven Brown on June 13th 2012 | Web Design
Website owners nowadays research a lot before hiring web designers. Read this article to know more....
 
Mobile Web design development-What You Need to Know
Published by Sitikantha Pattnaik on December 6th 2011 | Web Design
To beat the web development competition levels many web development companies are trying their hand ...
 
Choose successful web design London for your business
Published by Jim Sergil on January 18th 2012 | Web Design
Website design London Company that you select to plan your web design London pattern takes care of t...
 
Today’s Web design India has a huge potential to online business
Published by Manas Sadangi on January 21st 2012 | Web Design
Web design is not new in India and one can find it getting recognized as a marketer that will repres...
 
Reasons for needing a corporate website design
Published by Cathewrathan on May 25th 2012 | Web Design
In the competitive word that businesses operate in currently, it is only convenient that the best ma...
 
Cheap web design with entire satisfaction
Published by Bearded Brys on August 13th 2012 | Web Design
Total Creation specialises in cheap web design. All our designers are trained to the highest UK and ...
 
Get associated with Web design India to make a way towards success!!!
Published by Deepak Verma on December 21st 2011 | Web Design
Web design India serve Custom website design Solutions to every clients on local, national and inter...
 
How to choose best and effective web design stoke company
Published by on April 21st 2012 | Web Design
In the world of internet, there are numerous web design companies are available for website owners. ...
 
Important Rules for web design
Published by Arinfotech on January 11th 2012 | Web Design
Readers to your website should be able to discover what they are looking for within about three impo...
 
Why it is important to have a logo design
Published by Logodealz on May 19th 2012 | Web Design
For every business owner, the factor that matters the most is the sale of his or her products. Sales...
 
The cheapest website design
Published by Adair Sawyer on May 13th 2012 | Web Design
When you have a company and you would like an online store to sell your products, you need a web des...
 
Graphic design services- a important factor in competitive world
Published by DAVID Wheeler on January 10th 2012 | Web Design
Here I have given some points that should be considered while hiring Graphic Design services. Graphi...
 
The importance of website graphic design
Published by Kate Milano on January 27th 2012 | Web Design
The aim of website design is to plan and create a website. Web designers use text, images, digital m...
 
Tips to choose Best website design
Published by David_johnson on April 19th 2012 | Web Design
Do you know how to design a website? Here are some basic tips for the best website design. Best webs...
 
Web design service Nashville will assist you to Design Website
Published by Sandy White on January 19th 2012 | Web Design
What exactly content and ideas your wordpress website designer needs from an individual. Which was t...
 
Choose web design company very carefully
Published by Ankit Kumar on March 6th 2012 | Web Design
The website speaks about the market viability, brand-conception and vision & mission of an organizat...