Article Side

Online Article Directory!

Hello Guest! Login or Register to submit articles!

3 Design Strategies to Ensure Web Success

By John Kennedy Subscribe to RSS | December 31st 2011 | Views:
loading
 
  



Websites represent an incredible marketing opportunity for all businesses. Commercial websites are set up primarily to promote a brand proposition. Every individual, business and organization wants a good looking, functional websites that not only brings a brand to life, but also ensures web success. However getting the right mix is not always easy – especially for novices.

If you are a novice, who wants a gist of how to set up a brilliant website then here are 3 design strategies that can guarantee web success for your business proposition, and make sure your website gets the attention it deserves!

1) Tailor Made Design

To shorten the perception gap between the way customers see your brand, and how you want your brand to be seen, you first have to differentiate your proposition from that of your close competitors. You’ll need a distinctive online identity, which can only be ensured through custom web design. A tailored design can promote your brand by creating:

• Impact: To immediately arrest attention

• Interest: To retain attention

• Inform: To maintain attention and lure the audience/visitor to make a favourable decision

Therefore the first step towards creating a brilliant website is to create a design that meets the challenges of impact, interest, and information. From conceptualization, to your site’s structure, content and format, you have to design your site around these principles.

2) Visualization

Internet is a visual medium; good visuals with lots of colours, charm, and eye-catching points can make or break your website. So, get your design team to give your site sharp visuals with AIDA approach, strategically placed to urge user action. A crucial element of visualization is your corporate emblem, which serves to highlight your brand, and give you an instance means of public recognition. Get a good graphic or logo design company to provide you a digital logo for your website. It’s a one-time investment that can last a life-time, and help your brand establish itself. Remember, a “wow” factor is essential from online success.

3) Search Engine Optimization (SEO)

Internet has become a convenient medium for research. For instance it is far more convenient for an individual to search online then to get in a car, and drive somewhere and look for or ask around for information on a product or service. However the web is cluttered with websites, offering the same things. It is easy for sites to drown in Search Engine Results Pages (SERP) and disappear into oblivion. This is where Search Engine Optimization (SEO) comes in. SEO is basically a technique that can make your site more relevant, more appealing, and more importantly easily to find on search engines and indexing software. A good design can permit you to fine-tune your website’s structure and format to significantly improve its performance on search engines and in turn to your target audience.

So from using logo design services to customization and SEO all these strategies ensure that your site remains relevant to the targeted audience. Apart from these basic considerations, a website should be accessible and affordable and should be positioned to highlight the best of your brand proposition.

John Kennedy - About Author:
John Kennedy is a web designer and developer based in Manchester, UK. He has worked on numerous projects associated with graphic and web design, and is an active blogger on Custom web design and Logo design services trends and opportunities targeted at small and medium size businesses. For more info, visit Logo design company.

Share on Facebook Tweet It Stumbleupon this post This post is delicious !

Article Source:
http://www.articleside.com/web-design-articles/3-design-strategies-to-ensure-web-success.htm

Related Web Design Articles Subscribe to RSS

Why business logo designs need to be striking and attention grabbing?
Published by Gagan Mahajan on June 4th 2012 | Web Design
With so many online and on-site companies pegging down in business logo design creation, then why to...
 
Web design- the main source to increase your business
Published by Rajkumar Kaushal on June 12th 2012 | Web Design
Nowadays, people use web design to make their online presence so that their business could spread wo...
 
Elements for successful website design by London web designers
Published by David_johnson on April 19th 2012 | Web Design
If you have a website that is up and running, then that’s a good start, but in some cases a poorly...
 
Web page and Web design service is a primary need of every business now a day
Published by Nelson on February 2nd 2012 | Web Design
ByFriday: Graphic designer, web designer, website designer, graphic designing, web designing, websit...
 
Web design San Francisco Bay Area
Published by Shirley on July 30th 2012 | Web Design
We are living in a world where success of a business is measured by the online presence and online c...
 
Logo design- the three-piece harmony in logo will stand out your business
Published by Rajkumar Kaushal on June 13th 2012 | Web Design
With a logo design company, your business will feature its very own high quality custom designed cor...
 
How to start web design Hanley business
Published by Dany on April 23rd 2012 | Web Design
In this competitive world, the business of web designing is getting very popular and profitable. Eve...
 
Reactive Graphics is one of the leading web design service provider company of UK based in London.
Published by Paul on December 6th 2011 | Web Design
Reactive Graphics is a Web design London company which offers website design and development service...
 
Hire an affordable website design company offering value for money
Published by Alisa Rozzy on January 27th 2012 | Web Design
With minimum investment in technology, with the help of an affordable website design company, web de...
 
Get unlimited name and fame with outstanding web design and internet marketing tactics
Published by Andrew on February 8th 2012 | Web Design
Interesting web design, user-friendly web development and effective online marketing strategy are th...
 
Web design plus Improvement Methods to apply!
Published by Johndy Sons on November 24th 2011 | Web Design
Because the calendar year is coming to a finish, you could need to keep track of all of the items th...
 
Effective Vancouver Web design Services for Business Expansion
Published by Simon David on February 14th 2012 | Web Design
Compel your potential customers towards your beautifully created website to generate maximum return ...
 
Today’s Web design India has a huge potential to online business
Published by Manas Sadangi on January 21st 2012 | Web Design
Web design is not new in India and one can find it getting recognized as a marketer that will repres...
 
Web design Miami, Web Design New York and eCommerce New York
Published by Jim Sergil on January 13th 2012 | Web Design
Multimindgroup offers Web design Miami and Web Design New York. With the help of the particular web ...
 
Choose the right CMS web design and control your site!
Published by Rajkumar Kaushal on July 11th 2012 | Web Design
CMS stands for ‘Content Management System’ and it is a system that allows the user to control th...
 
Web design Miami is the best service provider
Published by Adass on January 12th 2012 | Web Design
Web design Miami is a very popular service meant for all those companies who are ready to spend good...
 
Essence of having corporate website design
Published by Cathewrathan on May 25th 2012 | Web Design
There are many things that you will enjoy with a corporate website design. One of these things inclu...
 
Exceptional Online strategy for web design service Sydney
Published by Boris Kotevski on January 25th 2012 | Web Design
Every online business personnel want to include seo services in their web development Sydney service...
 
Mobile Web design development-What You Need to Know
Published by Sitikantha Pattnaik on December 6th 2011 | Web Design
To beat the web development competition levels many web development companies are trying their hand ...
 
How to choose reliable web design agency in Devon/ Exeter/ Plymouth/ Tavistock?
Published by Rajneesh on November 28th 2011 | Web Design
Welcome to the website designers in Devon/ Exeter/ Plymouth/ Tavistock. Designing a website is more ...