Hyundai i10 new television commercial features Shahrukh Khan
Hyundai Motors India has rolled out a new television commercial of its popular hatchback, Hyundai i10 that features king Khan, yes you are right the brand ambassador of Hyundai in India, Shahrukh Khan. Shahrukh had been endorsing the brand ever since the company made its foray in the Indian car market with the launch of its first hatchback Hyundai Santro. Along with SRK is the girl who starred opposite Imran khan in his debut film, Jaane Tu..Ya Jaane Na, no we are not talking about Genelia, but we are speaking about the girl who played Imran’s first girlfriend in the film, Manjari Phandis.
Hyundai i10 is a popular hatchback in India, it suave looks appeal to a lot of Indians. Also the hatchback is fuel efficient and comes with roomier interiors that can easily seat 5 people inside the cabin. It is indeed one of the most successful hatchbacks of Hyundai in the domestic market. The storyline of the new Hyundai i10televison commercial revolves around ‘all good things’, Hyundai wants to portray that all good things started happening with SRK once he started driving Hyundai i10 hatchback. The television commercial has tried to showcase that SRK’s luck starts favouring him and thing turn positive due to Hyundai i10.
Hyundai Motors India launched this austere hatchback in the domestic market back in 2007 in the month of October. Hyundai i10 helped the Korean car maker ramp up its sales, also in 2008 Hyundai i10 won accolades for being the ‘Car of The Year’. Three years after i10’s launch, the company rendered an upgraded version of Hyundai i10 hatch and again in 2012, the company is readying itself to showcase a new avatar of the hatch.
Hyundai i10 is a successful model here in India but it seems that things are not the same in the European auto market. The Korean auto maker offers Hyundai i10 hatchback in Europe too and if rumour are to be believed, sales of this hatch is not impressive at all there. Hyundai i10 is placed at fourth number from the models being offered by Hyundai in Europe in terms of sales. However, now the Korean car maker is of the opinion that things can turn in their favour if they start building Hyundai i10 hatchback in Turkey itself instead of manufacturing it in India and then exporting it to Europe.
Hyundai another premium hatchback, Hyundai i20 too is being manufactured in Turkey and now i10 will also join the band wagon. Hyundai plans to manufacture i10 in Turkey towards the end of year 2013 that mean by the end of next year. Now this implies that the manufacturing capacity at the Izmit factory which is a joint venture between Kibar Holding will be amplified to 200,000 units. The raise in production will result in employment opportunities for 750 people at the Izmit facility located in Turkey. Hyundai believes that it can attain success in Europe only if it manufactures cars there. Let us hope the best for their manufacturing plan in Turkey.
Siddharth Bharadwaj - About Author:
Know Hyundai i10 Price in your city, also know what user think about the suave hatchback on Hyundai i10 User Reviews only on Carkahbri.com. Also go through Hyundai i10 Pictures gallery on Carkhabri.com.
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