Article Side

Online Article Directory!

Hello Guest! Login or Register to submit articles!

How the Desire to Fit in Drives Social Media Marketing in Trinidad and Tobago

By Wsiwwwexpert Subscribe to RSS | August 14th 2012 | Views:

We all want to feel special, or to be a part of something exclusive. It gives us a feeling of being wanted, or “in” on something that not everyone else is getting. Many businesses, though, fail to recognize the power of wanting to be part of the “in” crowd when it comes to social media marketing in Trinidad and Tobago.

Create desire

You see it in films and shows... the long line of people waiting to get into a club, or even a store. Only a few are allowed in at a time, or it's invitation only. It makes folks want what's in there all the more.

Creating that sort of scenario is great marketing. It also works for social media as well as. With social media marketing budgets increasing for many companies, the key is to make it money well spent.

“I'll have what they're having”

One mistake businesses often make with social media marketing in Trinidad and Tobago is to simply crank out posts about the company, or offer deals to hook new friends and increase likes. While that's not necessarily all bad, it's got to go further.

One way to increase consumer engagement that is meaningful is through advocates. Most people trust their friends more than they trust what a company is saying. If they are a true fan, and have been pleased with your product or service, they will share that information. And that's where the magic happens.

Consider these 5 statistics collected by Search Engine Watch:

• 76% of consumers recommend companies they trust to friends and family

• The millennial age group is skeptical of brand content, but 86% of them say user-generated has the most influence on what they buy.

• 62% of online shoppers read product-related comments from friends on Facebook, with 75% of them clicking through to the retailers site.

• 57% of shoppers are more likely to buy after getting opinions from friends.

• One of the top reasons consumers are driven to act is that their friends shared the reason they bought a product or prefer a brand.

Now, ask yourself: is asking people to like your page, or offering an occasional discount going to prompt consumers to share positive opinions about you with friends? Perhaps, over time, you will win the “likers” over and get them to actually become true advocates, not to simply“like” you for the coupon.

Wouldn't it be better, though, to create a social media marketing campaign in Trinidad and Tobago that inspires them to become not only a customer, but an advocate? Get them to sing your praises, and you could increase your customer base.

How to make them want you

First, you've got to be offering quality products or services. No matter how many people you entice, if they don't like what they get, they aren't going to speak highly of you. Make sure you give what you claim and offer the best customer service.

When it comes to your social media, social marketing director Tom Ollerton says “reward and innovate”. In other words, give people a compelling reason to go to your social site, or Facebook storefront, and engage.

• One way to do this is to offer exclusive or unique products for purchase that are only available to your social media followers, or visitors to the Facebook storefront.

• Create a buzz with contests, special offerings for something new, or simply keep people checking in with some unique developments or entertaining bits.

• Don't hesitate to ask for testimonials that you can use on your social media page.

Creating a campaign that truly delivers what people want can deliver new customers through positive word-of-mouth. Getting what others you trust have, can make you feel like part of the crowd. That's a comfort zone for many.

Is your social media marketing in Trinidad and Tobago winning people over? How do you inspire them? If you'd like to work on a plan that's going to turn friends into advocates, contact our digital marketing Trinidad & Tobago and we can help.

Wsiwwwexpert - About Author:
WSI- one of the best social media optimization Trinidad offers the most innovative and affective to help your website reach your target audience. We also provide search engine optimization Trinidad & Tobago and mobile marketing Trinidad & Tobago.

Share on Facebook Tweet It Stumbleupon this post This post is delicious !

Article Source:

Related Site Promotion Articles Subscribe to RSS

Database marketing: Ways to Their Approach to Give good results
Published by Frank Glazer on April 4th 2012 | Site Promotion
In brand new online world related with affiliate marketing tips, it's extremely difficult to keep in...
Looking for a franchise opportunity? Why not try an internet marketing franchise through WSI
Published by Wsiyorkshire on June 21st 2012 | Internet Business
Are you looking forward to owning your own franchise? Then why not a WSI franchise? They give you th...
How important is internet marketing to start up the Online Business?
Published by Stella Richard on March 23rd 2012 | Site Promotion
The internet marketing is the powerful tool which can help your online business to grow at the rapid...
PPC Web marketing considering the Canada Potential audience
Published by Burt Collins on February 24th 2012 | Internet Business
A very effective advertising campaigns ads open to press announcements industry is each of our Ppc t...
SEO social media marketing can provide information to the masses
Published by Tony Bryan on May 25th 2012 | Site Promotion
The process of SEO social media marketing has ruined the functioning and the essence of the internet...
Internet marketing services a boon to Business
Published by Excellent Solution on February 25th 2012 | Internet Business
Internet marketing services are available at reasonable cost to bring success to an organization. SE...
Essential things to know about digital media services and search marketing
Published by Ravi Paul on August 8th 2012 | Site Promotion
Search engine is an online marketing tool that consists of various techniques like SEO and PPC to po...
Online marketing
Published by Julia Bennet on January 25th 2012 | Internet Business
As competition among businesses becomes stiff, companies are increasingly looking for ways through w...
Specifically how Web 2.0 Will have Stricken Affiliate marketing online?
Published by Andrew Wilkinson on April 16th 2012 | Internet Business
In functioning your company while disappointed on what you are reaching, something else you should g...
Importance of an Internet marketing UK organization
Published by Wildnet Technologies on May 4th 2012 | Internet Business
Internet Marketing UK – Wildnet Technologies is leading and Google certified trusted Internet Mark...
Digital marketing services enhance marketing
Published by Puneet Gupta on January 2nd 2012 | Site Promotion
Owing to the innovations taking place in internet marketing, advanced digital marketing services are...
Social media marketing tools – what are the right ones for your small business?
Published by Wsiworld on August 1st 2012 | Internet Business
Social media marketing tools – what are the right ones for your small business?...
Online marketing to improve business
Published by Heena123 on February 8th 2012 | Internet Business
Marketing is a much needed strategy in any business to succeed. The success of it is defined by only...
How to Conduct Search engine marketing London for Travel Websites?
Published by Mark Huges on January 23rd 2012 | Site Promotion
Travel websites can utilise search engine marketing London to achieve a prominence among their targe...
Search engines introduce innovative marketing tools
Published by Carol Moore on May 11th 2012 | Site Promotion
Making profits or generating revenue in any business is a fruit of labor. One has to toil for reapin...
Internet marketing are getting popular
Published by Eminent Socialmedia on May 22nd 2012 | Internet Business
Social media gives a lot of beneficial service as they increase popularity among the visitors and ca...
Law firm Internet marketing
Published by Julia Bennet on February 21st 2012 | Internet Business
Nowadays, everyone is looking to develop a powerful online presence, including law firms. The concep...
Performed Web 2.0 are not able to Perfect Internet website marketing?
Published by Bell Alphonse on April 18th 2012 | Internet Business
There are many of websites also applications whom combine retail therapy and looking out to guarante...
Why should you choose to join dental internet marketing companies?
Published by Alan on March 14th 2012 | Internet Business
Everyone knows that whatever business you are in you need paying customers to survive. That may soun...
The Small business online marketing tips that help you compete with the giants
Published by Jackfarnklin on February 22nd 2012 | Site Promotion
How does a small business stand against the competition of the big business houses? The simple strat...