Article Side

Online Article Directory!

Hello Guest! Login or Register to submit articles!

Facebook Campaigns to Reap Niche Audience in Social Media Marketing

By Puneet Gupta Subscribe to RSS | December 20th 2011 | Views:
loading
 
  



Facebook campaigns are emerging as leading promotional device to tap immense potential provided by social media. With a huge database of around 8 billion profiles, a Facebook campaign can do wonders for your online promotional activities. Social media connects to several thousand people across globe in a limited time span with immense speed and effect. Because of its reach to proliferate communication both in personal and commercial aspects, Facebook has ushered new era in realm of social media campaigns.

With the assistance from Facebook campaigns, people in large group can be mobilised towards attainment of a specific goal. It also helps an online publishing site in getting traffic and developing brand awareness of a product or a service. There are many steps to a successful Facebook campaigns.

• Design of the ad and content: The role of design and content is very integral in running an advertising campaign successfully. It is the interface that connects to customers and integrates the product specification of an advertiser. There are many stages to prepare a complete Facebook campaign, to conceive it to the level of perfection.

Destination: The specific landing page related to your ad should be selected carefully. The position of the landing page determines the success of an advertising process. The ideal pages for landing pages are home page or a service page.

Heading: The heading of the Facebook campaigns should be catchy and short phrase. The heading as closer as to the marketing and advertising concepts defines the success of a campaign to much higher level.

Body of the advertisement: The content in the body of the advertisement should be clear and crisp. The content should not be in order only to create interest for reading but it too must prompt a user to click through.

Image: A successful brand awareness exercise on Facebook is incomplete without an effective and presentable image. This makes the ad presentable and appealing. In place of image, company’s logo can be used for authenticity and trust.

• Targeting in Facebook Campaigns: Connecting to the audience by the medium of a focused campaign brings quick results in minimum time. It can either make or kill a campaign. Addressing target audience depends on many factors. Location is the most important part of Facebook Campaigns. Based on customer base services and products, it should be promoted and categorised effectively. Campaign should be narrowed down to targeted cities and places according to customer’s preference and choice. Demographic factors like age, sex, religions, martial status and more also play an imperative role in a Facebook Campaign. Likes and interest, connections on Facebook are some other relevant criteria used during Facebook campaigns.

Considering above mentioned criteria employed in preparing Facebook Campaign gurantees a handsome ROI and brand creation.

Puneet Gupta - About Author:

The author of this article is Puneet Gupta and He is an internet marketer and has strong passion about digital marketing strategies and has keen interest in facebook Marketing.

Share on Facebook Tweet It Stumbleupon this post This post is delicious !

Article Source:
http://www.articleside.com/site-promotion-articles/facebook-campaigns-to-reap-niche-audience-in-social-media-marketing.htm

Related Site Promotion Articles Subscribe to RSS

Online marketing strategies for businesses
Published by Julia Bennet on January 25th 2012 | Internet Business
The internet has provided businesses with an effective marketing channel. Consequently, many busines...
 
Internet marketing services a boon to Business
Published by Excellent Solution on February 25th 2012 | Internet Business
Internet marketing services are available at reasonable cost to bring success to an organization. SE...
 
Why should you choose to join dental internet marketing companies?
Published by Alan on March 14th 2012 | Internet Business
Everyone knows that whatever business you are in you need paying customers to survive. That may soun...
 
Online marketing
Published by Julia Bennet on January 25th 2012 | Internet Business
As competition among businesses becomes stiff, companies are increasingly looking for ways through w...
 
Social media marketing tools – what are the right ones for your small business?
Published by Wsiworld on August 1st 2012 | Internet Business
Social media marketing tools – what are the right ones for your small business?...
 
Performed Web 2.0 are not able to Perfect Internet website marketing?
Published by Bell Alphonse on April 18th 2012 | Internet Business
There are many of websites also applications whom combine retail therapy and looking out to guarante...
 
Looking for a franchise opportunity? Why not try an internet marketing franchise through WSI
Published by Wsiyorkshire on June 21st 2012 | Internet Business
Are you looking forward to owning your own franchise? Then why not a WSI franchise? They give you th...
 
How to buy facebook likes
Published by Dany on March 6th 2012 | Internet Business
Facebook is the largest social site which is being used worldwide .It is the most popular page used ...
 
Internet marketing are getting popular
Published by Eminent Socialmedia on May 22nd 2012 | Internet Business
Social media gives a lot of beneficial service as they increase popularity among the visitors and ca...
 
PPC Web marketing considering the Canada Potential audience
Published by Burt Collins on February 24th 2012 | Internet Business
A very effective advertising campaigns ads open to press announcements industry is each of our Ppc t...
 
Essential things to know about digital media services and search marketing
Published by Ravi Paul on August 8th 2012 | Site Promotion
Search engine is an online marketing tool that consists of various techniques like SEO and PPC to po...
 
Four things you can do in facebook so that you can generate website visitors to your website
Published by Dharma on July 31st 2012 | Internet Business
Facebook is not the very first social networketing web-site however it is the most used social netwo...
 
Buy facebook pages likes
Published by Dany on March 5th 2012 | Internet Business
Now your search for the creation of your page is complete as you reach us. We are the experts in cre...
 
How important is internet marketing to start up the Online Business?
Published by Stella Richard on March 23rd 2012 | Site Promotion
The internet marketing is the powerful tool which can help your online business to grow at the rapid...
 
Online marketing to improve business
Published by Heena123 on February 8th 2012 | Internet Business
Marketing is a much needed strategy in any business to succeed. The success of it is defined by only...
 
The Small business online marketing tips that help you compete with the giants
Published by Jackfarnklin on February 22nd 2012 | Site Promotion
How does a small business stand against the competition of the big business houses? The simple strat...
 
Marketing with Facebook - the power of Facebook for online marketing
Published by James Blunt on November 25th 2011 | Internet Business
It's probably a reasonable assumption that most Internet marketers now recognize the potential and p...
 
SEO social media marketing can provide information to the masses
Published by Tony Bryan on May 25th 2012 | Site Promotion
The process of SEO social media marketing has ruined the functioning and the essence of the internet...
 
Database marketing: Ways to Their Approach to Give good results
Published by Frank Glazer on April 4th 2012 | Site Promotion
In brand new online world related with affiliate marketing tips, it's extremely difficult to keep in...
 
Luxury Brand Collateral is usually Confronted by - Email marketing
Published by Justin Trott on June 19th 2012 | Site Promotion
Should that this emergence behind blog marketing make dilution related with luxury brand ?...