Article Side

Online Article Directory!

Hello Guest! Login or Register to submit articles!

Leveraging Google Plus Local Listing for Your Business

By Audreyabbey Subscribe to RSS | July 23rd 2012 | Views:
loading
 
  



In this age of the internet, mobile phones and tablet technologies where millions of consumers rely on the internet to find anything from products and services, to restaurants and local stores, Google+ Local Listing, formerly known as Google Places, has become a very essential online marketing tool in increasing a business’ visibility and popularity on the Web to attract local consumers.

More so now with the integration of Google Places into Google+, converting Google Places into Google+ Local, this had made claiming your own Google Business Listing and leveraging them more essential for the survival of your business.

Google+ Local pages (Google Business Listing) is now integrated across Google properties (search, Maps, mobile). Google+ Local is also now made much more versatile, much more visually interesting and “social.” These changes have given businesses the opportunity to showcase their products and businesses to the millions of Google+ users, making them more social and providing them the kind of social interactions and functionality equivalent to Facebook and Twitter. Most significantly, Google+ Local pages are now indexed by Google; thus, ensuring that you will have a place in Google’s SERPs (provided that your Place listing is optimized).

Nowadays, aside from search, Google Maps have become the most used by people and the best way in locating something in an area in a matter of seconds such as searching for a coffee shop to meet with friends. Even people on the go who make use of their iPhones, Blackberrys and iPads make use of Google Maps while walking, driving or shopping.

As Google+ Local and Google map listings are displayed for nearly every service or product search term that includes a local descriptor such as “Australia Search Engine Optimisation Company”, then make sure to leverage your Google+ Local Listing if you want to survive and successfully thrive in this competitive age of local business marketing.

How to Leverage Google Business Listing for SEO?

1. Make Sure to Provide a 100% Accurate Business Information

It is very important to provide accurate business information. Make sure to provide your prospect customers exactly what they’re looking for, your correct business information. This will build trust and goodwill to your prospects as you are making it easier for them to find you.

Make sure to add the following information correctly: business address, email, fax number, telephone number, and website.

Most of the time, PO Box number or a 0800 telephone number are not trusted by potential clients.

2. Make Use of Persuasive and Forceful Business Description

Make sure to create a complete description of your business. Make the most of Google’s 200-characters limit on the business description. Make sure to put the top keywords and business terms in the short description. Make sure also to highlight your credibility by using terms like accredited, professional, trusted, etc. on the description.

3. Make Sure to Add Photos and Video

Make sure to use all the allotted 10 photos and short video permitted in your Google local listing. Nowadays, personalization and interaction is now the byword in online marketing. We are now living in an era where people are more interested in watching or looking at physical proof of existence. Majority of customers nowadays love to get a glimpse of your store, your logo, and even yourself before they choose to buy from you. They need to see the people who run your business. So, show them who you are.

4. Ask for Customers Review

Online customer reviews from multiple online directories such as Yelp.com, Qype, Insider Pages, and TripAdvisor are integrated into Google Places. These reviews are used by Google as another factor in determining how trustworthy your business is. So, start motivating your loyal customers to share their experience about your business on these online directories or on your Google Places listing itself. Don’t bribe customers to write a review or insist on only asking for a positive review as most do tend to be willing to give 5 minutes of their time. This could hurt in the long run and your customers may feel they are not genuine and heartfelt.

As Google continues its focus on providing great user-experience, providing a much more local and social search results, Google Places is now even a more powerful marketing tool for local businesses.

Audreyabbey - About Author:
Premium SEO Solutions is a professional SEO Australia that has a team of work-efficient search engine optimization experts that will provide you with cost-effective search engine optimisation service tailored to your business needs.

Share on Facebook Tweet It Stumbleupon this post This post is delicious !

Article Source:
http://www.articleside.com/seo-articles/leveraging-google-plus-local-listing-for-your-business.htm

Related Seo Articles Subscribe to RSS

How search engine optimization can help your business
Published by Megan on June 12th 2012 | Seo
Search engine optimization is the process of getting a website to appear in the search engine result...
 
Tips for finding the best Search engine optimization firm
Published by Anthony Mckeown on March 14th 2012 | Seo
To get the best services from a search engine optimization firm you will first of all need to choose...
 
Future of Search engine optimization India Services
Published by Wildnet Technologies on May 15th 2012 | Seo
Search engine optimization India – Wildnet Technologies is one of the best forms of SEO Online adv...
 
Finding a Good SEO company in Florida
Published by Henrica Hopman on May 23rd 2012 | Seo
Suppose, you have a website and great contents are in it but it is not in the first page of Google s...
 
How Can Good SEO Services help a company
Published by Julia Roger on May 26th 2012 | Seo
But you should employ professionals to take care of SEO of your website. All over the world, there a...
 
Any SEO company Arizona thrives towards delivering their promises
Published by Tony Bryan on April 19th 2012 | Seo
For the perfect internet marketing Arizona the best choice that can be made is the choice of SEO Ari...
 
Getting up to better ranking with Arizona SEO company
Published by Tony Bryan on April 21st 2012 | Seo
Make the choice of Arizona SEO Company in order to get the best volume of traffic to your website....
 
Search engine optimization strategy
Published by Glyn Jones on April 11th 2012 | Seo
A search engine optimization company can decide the fate of your website and can allow you see if yo...
 
Choosing the Right web development company for Your Business needs
Published by Sitikantha Pattnaik on December 14th 2011 | Internet Business
Know the details about a web development company or their exact services and how they are doing thei...
 
Improve the site level by UK based Search Engine Optimization company
Published by Robert King on January 6th 2012 | Seo
Search Engine optimization is not so easy as it seems to be. For maintaining the position at initial...
 
Promote your website and company with video marketing
Published by Marisa Hammond on May 30th 2012 | Seo
Video marketing gives you the opportunity to fuse two of the most widely used media: video and the w...
 
Tips to remember while selecting the seo company New York
Published by Julia Roger on January 10th 2012 | Seo
One of the most popular subjects discussed nowadays in business establishments is SEO, aka Search En...
 
Prefer only right SEO Company as your company’s success depends on it
Published by Redball Infotech on June 14th 2012 | Seo
By preferring right SEO Company, any company or businesses can get good promotion, branding and expo...
 
Types of internet marketing by an SEO company
Published by Webmaster on February 11th 2012 | Seo
In this modern age of technical advancement, it is imperative to understand the power of internet an...
 
Conversion rate optimization helping your business to make more profits
Published by MakerankSEO on April 27th 2012 | Seo
The fact that more and more businesses are going online can no longer be denied. Online trading is d...
 
Various advantages of optimization in net promoting
Published by Robert King on December 17th 2011 | Seo
Efficient and specialized Seo UK and Search Engine Marketing services can be costly, but the benefit...
 
Choose appropriate Joomla web development services company
Published by Blue Shark Solution on August 8th 2012 | Internet Business
Joomla web development organizations are point of conversation now days. Lots of function allows cus...
 
Know all about the search engine optimization expert
Published by Dora William on December 29th 2011 | Internet Business
If you are looking for more information about search engine optimization experts, search engine opti...
 
Web Design company,London promotes online system of presentation
Published by Robert King on December 31st 2011 | Seo
Web design Agency, London experts make the page business oriented, and help in making tailored web a...
 
Features of Social Media optimization Services
Published by Pitter James on December 1st 2011 | Seo
Social media optimization service SMO service is an effective way that can increase the volume of tr...