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Importance of social bookmarking in SEO

By Vicki Gibbs Subscribe to RSS | February 14th 2012 | Views:
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With increasing competition, promotion has become an important feature for every organization these days. Internet marketing is one of the most common methods used to promote, advertise or market the services and products of a company. This strategy is accomplished by search engine optimization which is used to allow excessive traffic to a website of a business or an organization. The techniques used in SEO are directory submission, local business listing blog submission, search engine indexing, social bookmarking and many more.

Social bookmarking is a technique used in SEO services to rank the websites higher in search engine results. SEO service experts use social bookmarking to extract huge traffic to a particular website. This makes the website visible to the global viewer on the web. Some of the famous social bookmarking websites are Twitter, Digg, StumbleUpon, Reddit and Delicious. With the help of social bookmarking, internet users can manage, store, organize and search bookmarks and make them visible to a massive traffic. By bookmarking a particular website, you can locate your stuff faster and with ease.

Social bookmarking enables an internet user interface with other online users across the web and shares the bookmarks of the website. Using this technique, online users can tag a website with descriptive keywords. The keywords are very important in social bookmarking, as these explain about the website which has been tagged. Surfers type keywords in the search engine and then get the results. This result gives a number of websites to the online users who further surf the relevant material. So, to attract more visitors to your site, you should use social bookmarking with appropriate keywords. You can create your social bookmarks by registering with a social bookmarking site such as blogmarks.net, blinklist, furl and shadows. This way, your bookmark will be shared with the people connected to internet.

Social bookmarking has many advantages over traditional automated resource location and classification software. Search engine spider is an example of traditional automated resource location and classification software. As the tag based classification of internet resources is done by human beings, who understand the resource content, the description gets more appropriate and thus get the desired results, whereas in search engine spiders, software attempts to determine the meaning of a resource algorithmically. In a social bookmarking system, resource ranking is done based on how many times it has been bookmarked by users which may be a useful metric for other online users. On the other hand, traditional automated resource location and classification software rank resources based on the number of external links pointing to it.

Vicki Gibbs - About Author:
The leading SEO service provider WL Marketing offers you world class social bookmarking service that would generate targeted traffic and improve your ranking on several search engines such as Google, Bing, and Yahoo.

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