Article Side

Online Article Directory!

Hello Guest! Login or Register to submit articles!

Importance of Site Speed for SEO

By Audreyabbey Subscribe to RSS | May 17th 2012 | Views:

One of the key ranking factors that SEO Experts as well as site owners should be concerned about in creating a website is site speed.

Site Speed reflects how quickly your pages load in response to web requests. It is one of Google’s search ranking algorithms signal or usability metrics that is considered when determining search engine rankings.

In matters of SEO, the importance of faster Site Speed is as follows:

• Improve User Experience. With Google currently focusing on providing great user experience to its searchers, having faster sites (page load time) will obviously make users happy (as users don’t usually want to wait) and in turn will make Google happy.

• Improve your Search Engine Ranking. As Google has announced, they consider site speed as a ranking algorithm. So if you speed up your site speed, you will definitely rank higher in Google. But remember, your faster site speed must be in conjunction with your contents, which must be of high-quality and relevant.

• Increase Conversion Rate. One of your aims for your SEO is to increase your conversion. And according to research, improving one’s site speed can increase your conversion. Every website owner should consider that every website visitor has the potential to become a costumer, or a lost opportunity. Having faster load time can increase customer satisfaction as they would not anymore need to wait, making their transactions with you faster. Improving your site speed will directly correlate to the number of successful form fills, revenues and leads generated. If your website takes longer than two seconds to load, your visitors may never see the landing page or the form on your conversion page; thus, lowering your ROI. Improved site speed, along with design and content will all work together to drive your conversion ratios.

• Increase ROI (Return of Investment). And with increase conversions come increased ROI.

• Makes Good Impression. In the world of the SEO and SEM, the first exposure to your brand/business is your website for many of your potential customers. Your website is the first time and place that users are able to interact with your brand. So, if you have a slow load time, you will be giving the impression that it would not be easy to buy from, or interact with, your company. But, if your site speed is fast, then you’ll be building good impression, making your prospects see you as a good site to transact with. In addition, according to a study by Forrester Research published in January 2010, it suggests that users remember slow sites and consciously remember not to return.

• Establish Trust. Good impressions will build trust. With internet users being conscious of the fast site speeds of sites like Google and Amazon, having a slow load time may result in your visitor becoming frustrated or to establish a lack of trust in your messaging, regardless of the market you are serving.

So, brands/ businesses take note, slow websites are bad for your brand or your business.

Audreyabbey - About Author:
Premium SEO Solutions is a professional SEO Company that provides ethical and result-oriented search engine optimisation service.

Share on Facebook Tweet It Stumbleupon this post This post is delicious !

Article Source:

Related Seo Articles Subscribe to RSS

Virtual Marketing using SEO service
Published by Ashraf on December 31st 2011 | Seo
In this article we will talk about the latest buzz in e-world, the concept of SEO Company....
How to choose the best Refrigerated Transport service provider?
Published by Minus_1 on April 19th 2012 | Internet Business
Refrigerated courier is also like ordinary transport service but only difference is that products ar...
Affordable SEO service providers and their Lucrative Services
Published by Elan Technologies on February 17th 2012 | Seo
There is a constant need for SEO providers and requirement of improving the organic ranking of websi...
For developing web trading switch to Florida based Search Engine Optimization service
Published by Robert King on December 7th 2011 | Seo
Network bonding is the process of producing of inter links for a site. Creating excellent quality li...
Efficient SEO New York service providers
Published by Terry Littrell on June 15th 2012 | Seo
The writeup presents the need of SEO NY service providers for the augmentation of a website. Appoin...
SEO Next – One leading SEO service provider
Published by James Blee on July 12th 2012 | Seo
SEO Next is a SEO service providing company having headquarters in Florida, USA. The company has sta...
The involvement of updated SEO techniques for progressive SEO service
Published by Tony Bryan on June 7th 2012 | Seo
Phoenix web service provide the all services that you need in the websites markets and the phoenix w...
High quality result with unique Search Engine Optimization service
Published by Nelson on January 20th 2012 | Seo
Satva Design Studio is a professional web design company providers of web development solutions for ...
Build an effective ranking with the help of SEO experts
Published by Nelson on January 23rd 2012 | Seo
Satva Design Studio is a professional web design company providers of web development solutions for ...
What is a SEO marketing service?
Published by Alex Franklin on March 15th 2012 | Seo
A SEO marketing service a process to get better rankings in the search engines websites and is essen...
Apt link building service for improving visitor’s traffic:
Published by Jamessms on January 20th 2012 | Seo
Online businesses depend a lot on the number of people visit respective websites as they could be co...
Let the experts handle your SEO work while you focus on growing your business
Published by Offshoregeeks on February 22nd 2012 | Seo
Every entrepreneur aspires to have a successful business. If you have just built your e-commerce web...
Search engine optimization experts from SEO marketing companies
Published by Willam Scot on April 12th 2012 | Seo
Search engine optimization experts are guides for your businesses to get the websites the top ranks ...
Blog commenting service- a helping hand for webmasters
Published by Dany on July 23rd 2012 | Seo
A blog comment service is a programming language unit that is inserted as a remark or comment to sou...
For improving web trading switch to Florida based Search Engine Optimization service
Published by Robert King on December 9th 2011 | Seo
The organic search position of your website is normally dogged in mostly by link popularity & mantai...
Hiring the best SEO experts
Published by Kevin Nash on December 17th 2011 | Seo
The advantages and benefits of SEO or search engine optimization are no longer a secret. Most people...
Free efax service- Used for more straightforward faxing means
Published by Ema Sis on January 3rd 2012 | Internet Business
Efaxing services maybe in advance attractiveness between many of shoppers due to this is peculiar ch...
Expertise your business with experts
Published by Tony Bryan on June 7th 2012 | Seo
Business individuals take the help of the experts who set up the website in a more professional wa...
Hire the search engine marketing Colorado service
Published by Dimpy Jose on December 19th 2011 | Seo
In Colorado, there are many business cities are available. The fifty percent of the cities are doing...
Heathrow and Gatwick transport for Airport service in London
Published by Robert King on December 19th 2011 | Seo
London is a vast city, and from moving one point to another point is expensive. Personal taxi owners...