How Priceline.com has dominated the Online Travel Space for almost a decade?
Author: DazzleRogers | Posted: 12.06.2012Priceline.com is the most preferred online travel website that frequent travelers and holidays goers in the United States when they are planning to travel, such is the popularity of this online travel company. The company dominates the field of online hotel reservations offering travelers about 235,000 hotels to choose from across the world. The company primarily owns, operates, and manages four websites: Booking.com, Priceline.com, Agoda.com, and Rentalcars.com.
Founded in 1997, Priceline.com is headquartered in Norwalk, Connecticut, US. The Priceline Group provides online travel related services in about 180 countries across Europe, North America, South America, Asia-Pacific region, and Africa. For all your hotel reservation related needs, there is only place to go and that is Booking.com. This website offers a range of 210,000 hotels across the globe to choose from and is also available in 41 languages.
Priceline.com provides travelers numerous ways in which they can save their money. By choosing priceline.com, traveler can source out great value deals for airline tickets, hotel room reservations, car rental, and holiday & vacation packages, among others. Priceline.com hit the limelight with its revolutionary ‘Name Your Own Price’ service, which offers customers the lowest prices available in the marketplace. This model has been a major factor which has enabled the growth of the company.
The company entered the developing Asian markets through its acquisition of Agoda.com, which was a Thailand-based online hotel reservation website focused on the Asia-Pacific region. The website was available in 37 languages. This acquisition enabled the company to expand its business portfolio in the Asia-Pacific region. The company’s fourth primary website is rentalcars.com, which is a multinational car hire service offering reservation services in about 4,000 locations. To cater the needs of its global customer base, Priceline.com offers customer support is in about 38 languages.
Today’s e-commerce world relies heavily on deals and discounts to drive businesses and generate revenues. Akin to Time Warner Cable, a leading provider of communication and broadcast services, which offers various communication services deals under the Time Warner Cable Deals brand name; Priceline.com also offers daily travel deals under the Pricebreaker Deals brand name. This move has proved to be successful as it has increased customer traffic to all the group websites.
The stakes are always high when a company is a billion-dollar public sector company, and it has to be said that Priceline.com has endured all the expectations and pressures for it to perform well financially. Analyzing the company’s stock price over past couple of years, the stock price has grown two-fold from $323.15 in September 2010 to about $658 in May 2012. The stock price growth is simply astonishing, which gives us a vivid reflection of the company’s exceptional business performance.
The company’s sound business performance was achieved by astute business planning, market-oriented business diversification, and conservative spending in times of financial crisis. The credit to the company’s exceptional business and financial performance solely goes to the company’s savvy management team. Priceline.com is a dependable website for business and leisure travelers, while as a public sector company its stock has been money-spinner for shareholders and private investors.
About Author:
Dazzle Rogers is a freelance writer and an active blogger, who likes to share his opinions and intellections with the Internet community in order to source out some great deals like the one provided by Time Warner Cable Deals. Priceline.com has been dominating the online travel sector for almost a decade by offering peachy travel deals to its customers.
Dazzle Rogers is a freelance writer and an active blogger, who likes to share his opinions and intellections with the Internet community in order to source out some great deals like the one provided by Time Warner Cable Deals. Priceline.com has been dominating the online travel sector for almost a decade by offering peachy travel deals to its customers.
Click here to return original format