Article Side

Online Article Directory!

Hello Guest! Login or Register to submit articles!

Importance of Domain Name for your Internet Marketing Strategy

By Stella Richard Subscribe to RSS | December 5th 2011 | Views:
loading
 
  



A domain name is as good as an identity for any organization or brand on the web. Today, the internet has millions of domain names that are registered by companies and individuals who desire to leverage the reach on the World Wide Web. To be able to do this successfully, it is important for websites to set themselves live on domain addresses which are easy to locate and memorize in some cases by audiences.

For example, leading brands such as Apple and Amazon have been able to leverage their internet marketing and e-commerce needs by acquiring simple and easy to remember domain names such as www.apple.com and www.amazon.com respectively.

To be able to fully understand the significance of a domain name in your internet marketing strategy, let’s start from the basics.

What is a Domain Name?

In simple words, it is an exclusive name assigned to the website which enables viewers to locate and view the portal. This domain name acts as an online identity of the business and as well as a point of contact on the web. One can do wonders with it in terms of design and content once the perfect domain name is obtained by the business.

How Do I Select an Effective Domain Name?

To be able to successfully show a sufficient web presence on the web through your, Internet Marketing Vancouver strategist believe that you need to be extremely picky about the domain name you choose for yourself.

Picking the right domain name also adds to your credibility and boosts your search engine optimization initiatives in ways you cannot imagine. Picking a smart and effective name for your website which is keyword friendly also helps enhancing your rankings on popular search engines.

Factors to keep in mind while selecting a name for your website:

1. Select a name that is keyword friendly and typically includes a popular term or product by which your business is known for.

2. Additionally you can also add a popular industry specific keyword to go with it. For example, if your company is called ‘E-talk’ and caters to telecommunication, it is likely that that domain name www.etalk.com is already taken. Try registering a domain name under www.etalkmobiles.com or something more relevant to your industry of business type.

3. Do not make the mistake of picking a name on which your company is registered. Use the ‘brand name’ that you wish to promote since it is more likely that you audience will recognize and remember you based on that.

In addition to this, while you are picking an internet marketing friendly domain name, make sure it isn’t too long or does not have too many hyphens etc., which make it difficult for users to type and access through their address bar. There are multiple options in website domain extensions that make it easier for your to find a domain name of your choice.

Stella Richard - About Author:
Ismoip Vancouver internet marketing strategy helps you realize your strengths and weaknesses and Vancouver Internet Marketing enables you to come up with a great marketing plan.

Share on Facebook Tweet It Stumbleupon this post This post is delicious !

Article Source:
http://www.articleside.com/marketing-articles/importance-of-domain-name-for-your-internet-marketing-strategy.htm

Related Marketing Articles Subscribe to RSS

Develop new ideas for your e-commerce business with online marketing services from Octashop
Published by Sanchita Kumari on July 12th 2012 | Marketing
Octashop is a great company that focuses on success of its clients. It provides with easy and effect...
 
Mobile Marketing Applications Happen to be a Key element of one's Web marketing strategy
Published by Lyndon Stewart on July 4th 2012 | Marketing
Brainy system netted with greatly inside not much time. An array of small businesses were unable mor...
 
Dealing with the customer in field marketing.
Published by Justine Fitton on March 14th 2012 | Marketing
This article details the best way to deal with customers from a field marketing point of view....
 
Mobile App Marketing is simply Developing Bottom rather than Written content affiliate marketing
Published by Vernon Diaz on June 30th 2012 | Marketing
Article promotion, of course referred to as SMS marketing, accomplished the country's highest point ...
 
Acupuncture marketing is important in todays world
Published by Ashish Pandey on April 13th 2012 | Business
Acupuncture marketing and having a nice acupuncture website goes hand in hand. You should have a nic...
 
Aroma Marketing is it manipulative or is it just another clever marketing technique?
Published by Sarah Willsion on June 25th 2012 | Marketing
This article explores the effectiveness and the morality of aroma marketing. The writer finds that a...
 
The different types of effective marketing in today’s world
Published by SharonThomas on June 12th 2012 | Marketing
In order to be unique and to survive in the competitive world, marketing is essential. While marketi...
 
Real estate agent marketing by Ivan Larco
Published by Harry on February 14th 2012 | Business
A real estate agents marketing plans is about creativity and, as any other business, about putting y...
 
Tips to search for a professional interactive marketing agency
Published by Allinda James on January 17th 2012 | Marketing
Being armed with technical expertise and highly creative and brilliant workforce, they can capture y...
 
Eco friendly Promotional mugs and pens for your company’s marketing
Published by Julia Roger on July 12th 2012 | Business
There are a few that can be filled again whereas others contain nice smelling fragrances pooled with...
 
Are the marketing fulfilment companies really worth their business?
Published by Diego Hall on December 2nd 2011 | Business
Only a marketing fulfilment company can ensure that all your marketing mails are not misplaced as sp...
 
E-Procurement Software is ensures business internet presence
Published by Nairapost on January 9th 2012 | Business
Though, E-Procurement Software contains mixed variety for securing on-line marketer accession to the...
 
Why Leaflet printing is good for marketing purposes
Published by Mary Porter on June 28th 2012 | Business
Want to tell customers about your products, your latest brands and the brilliant service that you pr...
 
What is online marketing?
Published by Antonsky8@gmail.com on April 4th 2012 | Marketing
The term online marketing is widely discussed in today’s world where consumers are now turning tow...
 
Strategies for small business marketing
Published by Marketingspace on July 12th 2012 | Business
What do you understand by the term small business corporation? Generally the most common answer to t...
 
The internet Thegreatindoors.com coupons come in two flavors
Published by Lakshmi Devi on January 26th 2012 | Business

There are new discount Thegreatindoors.com coupons or Thegreatindoors.com coupon codes coming ou...
 
Earn cash online employing a Southbeachdiet.com coupon code internet site
Published by Randy Fletcher on July 17th 2012 | Business
By going to your website that specializes in Southbeachdiet.com coupon deals, the person has the cap...
 
Sodastreamusa.Com coupon codes are one of the most popular marketing strategies
Published by Randy Fletcher on July 17th 2012 | Business
Sodastreamusa.Com coupons codes are in insist as they help in saving money. Sodastreamusa.Com coupon...
 
Exhibition Stands – an ideal marketing solution for your firm
Published by Mary Porter on June 16th 2012 | Business
There are plenty of different kinds of exhibition stands to choose from, but the most important cons...
 
Options in Advertising and marketing and Selling Iphones
Published by Leila on May 16th 2012 | Business
In case you are an aspiring businessman who wishes to start a business on selling Iphone as well as ...