Article Side

Online Article Directory!

Hello Guest! Login or Register to submit articles!

Just a Click Away: Tips for an Effective Franchise Website

By Matthew Leanna Subscribe to RSS | June 18th 2012 | Views:

With everyone dependent on the Web these days, it’s advantageous to have an online presence, especially if you’re a franchise business owner. In fact, there’s no better way for businesses to reach out to potential customers than by having a website. However, with Internet World Stats reporting that an estimated 77.3 percent of the entire U.S. population being net users as of June 2010, having a website isn’t enough—it should be an effective website.

By running an effective website, you can establish your brand, market your business properly, and prove your commitment to your partners and customers by providing them with the latest news and information about your franchise. So what are the secrets behind an effective franchise website? Here are the things to consider:

Your Website Should Be User-Friendly.

Have you ever lost your phone and then borrowed someone else’s to make a call, and the phone turned out to be so hard to use that you just went, “Oh, forget about it!”? That’s how it’s like when you don’t have a website that’s user-friendly and hard to navigate. If your website is complicated, users will tend to click on unnecessary buttons, going from one tab to another, and they’ll be frustrated and close the website.

Your Website Should Be Fully-Functional.

An intro Flash animation is an attractive feature to have, but is it really necessary on franchise websites? Remember that not all Flash animation can run smoothly on all browsers, so be sure to check on this before adding it in. Also, users that visit a website may not have the time to go through all the information. To save them time, make sure to have a search function on your website.

Do Website Optimization.

The world of Search Engine Optimization or SEO brings many wonders especially to business franchise owners. SEO involves customizing franchise websites based on the searches of users on search engines like Google. If your franchise deals with ergonomic furniture, then you can check Google AdWords Keyword f to scout related searches and then have content created based on those related searches.

Make the Site Interactive.

One reason to have a franchise website is to connect with your partners or customers, but customers may also want to connect with other customers. You can include a forum where they can share ideas with other customers. You can also launch a Q&A with a franchise representative who’ll answer questions from customers.

Once you get these elements right, your franchise website will help you expand your business and build customer loyalty. Remember that website maintenance is also important to keep the effectiveness of the website intact. For more information, go to

Matthew Leanna - About Author:
If you have questions, please visit us at for complete details and answers.

Share on Facebook Tweet It Stumbleupon this post This post is delicious !

Article Source:

Related Internet Articles Subscribe to RSS

Hindi news websites- the latest talk of the town
Published by Poojarajput on June 16th 2012 | Internet
Thanks to the foray of latest technology in the web of networking a person gets information about an...
The best way to keep websites updated
Published by Dona Haley on March 5th 2012 | Internet
In order to save money, many business owners attempt to update and maintain their own site. A far be...
SEO - an abbreviation of websites requirement
Published by Akansha on December 28th 2011 | Internet
SEO Company India is promising to delivering desired outcomes for determined position within instruc...
Save money by buying through online shopping websites!
Published by Samantha Kirk on June 12th 2012 | Internet
Shopping is always fun. There are people who just want to go to a store, buy whatever things they ha...
Built robust websites with Symfony framework
Published by Terry Littrell on May 14th 2012 | Internet
The article gives an overview of the PHP web application development to make it simpler to comprehen...
Buy websites for sale, Websites for sale cheap
Published by Webs Auction on February 25th 2012 | Internet
The advent of technology has its direct impact on people’s needs. Earlier if they had to go out fo...
E-Commerce websites through magento web development
Published by Jayneel Patel on January 18th 2012 | Internet
As demand for e-commerce websites increase, developers skew towards and effective tool to tap into t...
Just what Web 2.0 Technology is Recognized with China based websites?
Published by James Gallen on August 14th 2012 | Internet
Using Far east, internet resources and getting an online business keeps growing and simply growing i...
Making wordpress websites
Published by Baron on March 20th 2012 | Internet
Making a WordPress website is a very simple and straightforward process, which is precisely what mak...