Article Side

Online Article Directory!

Hello Guest! Login or Register to submit articles!

Simple Method to Market Your Product to Millions Using Internet

By Heather Protz Subscribe to RSS | February 24th 2012 | Views:

Email marketing is a powerful tool for promoting businesses, events, services and products. Sending any email to a targeted group of people be it previous customers, current customers or potential customers can be considered as email marketing. It could be mails about transactions, newsletters, promotional letters etc., and it’s not as violated as spam mails. With your computerconnected to high speed internet like the one offered by Xfinity Internet, you can now showcase your products to millions without spending huge money.

Advantages of email marketing: Email market is the perfect medium for advertisements. Advertisements can be included in newsletters, season’s greetings etc. It can also be used for acquiring new customers. Mails about new offers and discounts can be sent to the targeted group to attract them. Email marketing is very cheap than other methods of marketing. Email marketing is an excellent way to enhance the relationship with customers, build their trust and repeat business. This way they can constantly keep in touch with their customers. The main plus point of email marketing is that it doesn’t require a fixed timing. For example, when advertising over TV, telecasting advertisements during the prime hours will only help to profit a maximum amount. But with email marketing, there is no time restraint. Emails can be sent at any time, any day without any particularities. Furthermore, an analysis of the sales and new customers grabbed can be made to keep track of the result.

Different types of Email Marketing: There are three types of Email Marketing namely transaction email, direct emails and email newsletters.

Transactional Emails: These Emails are sent to the customer when a transaction has been requested, confirmed, or processed. They have high rates of promoting a business because; these are the mails that the customers check without fail. It’s easy to include promotional messages and advertisements in them. This form of Email Marketing is the most widely used one. This is a first-rate way to not only promote the sold product, service or event but also to advertise about other offers discounts etc. There are softwares that provide the transaction email tool.

Direct Emails: This method is to straight away send a mail and call it a promotional email. This has no hidden advertisements and contains promotional offers.

Email Newsletters: Newsletters are sent to a group of people, usually customers that have already subscribed that contain news about anything-offers, and promotions are even articles.

Opt-in email: Opt in email advertising is a method of advertising where the customer has opted to receive the mail. This method of marketing has no disadvantages to it.

Tools to successful email marketing: When advertising via email, use the recipient’s name. Use friendly greetings and make the mail seem personal. Avoid using unnecessary symbols like”!” or “$”. Avoid marketing during holidays. Give clear directions on what your offer entails. Include the terms and conditions. Use eye catchy captions and templates to design your email. Beware of your email list. Send emails only to the people who might fall under the potential customers list. If the mail is sent to irrelevant people, they might report it as spam. There are laws governing what kind of emails can be considered as spam and what can be considered as marketing. A way of promoting your business is to use a newsletter sign up option (Opt-in mail service). Provide free books and other exciting deals when customers sign up. This will increase your email as and provide genuine email addresses.

Disadvantages: There aren’t many disadvantages to the email marketing system. Apart from being cautious about the email addresses one main negative is that mass audiences cannot be targeted. Because most emails software vendors have a limit to the number of recipients, mass marketing Is not possible. Also, most recipients may have their spam filter/guard on. This way the mail gets delivered to the junk box.

Heather Protz - About Author:
Being a freelance writer and active blogger, I like to share my thoughts with the rest of the world and to source out some great deals on home services like the one offered by Xfinity Internet.

Share on Facebook Tweet It Stumbleupon this post This post is delicious !

Article Source:

Related Email Marketing Articles Subscribe to RSS

Change the address of SMTP server to access business emails from across the world
Published by Lee Rio on January 31st 2012 | Email Marketing
To understand the usability and the importance of owning an SMTP server for your own business, you m...
Simple steps for online survey success
Published by Bloomtools on January 5th 2012 | Email Marketing
Utilising the power of surveys, can be a simple yet extremely valuable step for a business. As you a...
Online marketing to improve business
Published by Heena123 on February 8th 2012 | Internet Business
Marketing is a much needed strategy in any business to succeed. The success of it is defined by only...
How you can leverage Facebook to advertise your business online
Published by James Blunt on November 25th 2011 | Internet Business
Most people think that is a site where you connect with friends and family and connect ...
The benefits of small business SEO
Published by Andrew on January 27th 2012 | Internet Business
SEO is the most cost effective and best option to promote your brand globally and locally. Especiall...
Marketing with Facebook - the power of Facebook for online marketing
Published by James Blunt on November 25th 2011 | Internet Business
It's probably a reasonable assumption that most Internet marketers now recognize the potential and p...
Ingredients of a good online corporate video
Published by Contrast Design on April 23rd 2012 | Internet Business
How to ensure your corporate video is the best around, by having all of the best ingredients of a go...
Miami SEO for that thrust to online business Service with Miami SEO
Published by Chris Adam on March 5th 2012 | Internet Business
If you are a dweller of Miami and own a small or large business, them you should think of availing t...
How to get success in online business through the best website design
Published by Gagan on April 18th 2012 | Internet Business
Success is very peaceful and positive word that brings tone of happiness for everyone. You feel comf...
Get updated with all sorts of business news
Published by Nidhigupta on May 2nd 2012 | Internet Business
A person should surely keep himself updated with different types of news as it is very essential for...
Specifically how Web 2.0 Will have Stricken Affiliate marketing online?
Published by Andrew Wilkinson on April 16th 2012 | Internet Business
In functioning your company while disappointed on what you are reaching, something else you should g...
Faxing using online
Published by Ema Sis on January 14th 2012 | Internet Business
Electronic fax services facilitate the transfering and obtaining within the messages although a web ...
Travel booking software’s - Plays vital role in online travel booking
Published by EaseMyTrip on April 21st 2012 | Internet Business
Online reservation has made our lives easier. It saves both time as well as energy, and we can do bo...
Get sports news online
Published by Nidhigupta on May 1st 2012 | Internet Business
There was a time when people used to be glued to the transmitters to get the live update of a cricke...
Why a WSI franchise is suitable for someone looking to diversify their business?
Published by Wsiyorkshire on April 20th 2012 | Internet Business
Business owners looking to diversify their business would definitely like Internet marketing franchi...
Do I need a Social Media Consultant for my business?
Published by James Blunt on November 25th 2011 | Internet Business
Social media are everywhere and even the big brands are using this to increase sales. If you are run...
Can you carry your business in your hands? Why not with Email marketing
Published by FeliciaCorrine on April 17th 2012 | Email Marketing
Internet is revolutionizing the world and is growing fast and vast. Almost 99% of the population in ...
Swindle introduces you to a new world of online shopping
Published by Henrich Greve on May 10th 2012 | Internet Business
Online shopping means without any physical hassle you can buy your necessary goods with a click of t...
Are you looking for Banners to advertise your business?
Published by Julia Roger on March 10th 2012 | Internet Business
In this increasingly competitive business world it is absolutely essential to successfully advertise...
How to Franchise a business
Published by Jamshaid Hashmi on May 10th 2012 | Email Marketing
A company should consider franchising, only if it aims to compete effectively on a global scale agai...