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Bulk SMS: the cheapest way to maximise your success

By Avena Sowell Subscribe to RSS | January 10th 2012 | Views:
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Short messaging service traversed a long in the recent past. From a few letters of text (sometimes even abbreviated to save space and time) for sending arrival/departure or meeting time to an elaborately created joke, text messages have changed a lot. In today’s time, text messages are matured content that can serve multiple purposes. Sending short notices, personal messages, promotional messages, business texts – everything are now possible through SMS.

The most widely used application of short-messaging services is in bulk SMS services. Bulk short texts are used to send business messages mainly. If you own a business or offer a service to people, you can promote it using this service. Similarly, if your business serves a number of customers and you need to be in touch with your customers (mostly in subscriber based businesses), using SMS is a good option for you.

Unlike individual SMS messages, bulk SMS is done is a different way. Sending a single message to an individual or a group of individuals whose numbers are saved in your mobile phone is a comparatively easier task; you need to type the message, select the numbers and send. But to send bulk messages, you need SMS software. These software applications run by bulk message service providers who enable this service through SMS gateways. In this process, you buy a package from the service provider and start sending text from computer on your desktop. Depending on the requirement of the process, you can chose one of the various methods such as SMS messenger service, SMS through email, custom SMS solution or SMS API. Whatever the product you go, your SMS software will ensure that your message is delivered to the mobile phones of the recipients.

Before you chose the SMS service provider, you should keep in mind the following:

• The bulk SMS service provider should have a good reputation in the market

• The service provider should not use the service of cheap overseas mobile carrier providers. This will ensure that the quality of services is not compromised.

• Your text from computer service facilitator should have a good setup for developing or customizing the solutions in house. If they develop the solution in-house and do not buy it from elsewhere, it will be established that they have the right expertise and skill to provide the service

• The price of the SMS software developer should be competitive. They should also offer different packages to choose from.

• The company should also offer different services like Outlook SMS, email SMS, SMS messenger etc. More the products they have more diversified and robust will be the services.

Besides these, the bulk SMS service provider should also ensure that nothing is compromised on the support front. During rush hours and shopping seasons, they should ensure that you get uninterrupted services for your customers. If the text from computer services runs their own SMS gateway, their control on the entire service spectrum will be complete. Thus a big company with lots of good clients and a responsible infrastructure can always help you to send bulk SMS smoothly without a glitch.

Avena Sowell - About Author:
Message-Media a business SMS Gateway provider of sms gateway, mass sms, bulk sms messaging, sms mass, send sms messages online and pc sms offer a 100% uptime guarantee, the only one of it’s kind for US businesses and organizations.

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