Article Side

Online Article Directory!

Hello Guest! Login or Register to submit articles!

Leveraging Social Media Marketing to Promote Your University

By Stella Richard Subscribe to RSS | May 2nd 2012 | Views:
loading
 
  



The onset of web development owes a hand of prosperity and e to professional bodies all over the world. Over and above that, the emergence of social media marketing has equipped every corporate with a formidable weapon to promote themselves to audiences in all parts of the planet. Not only corporate institutions, but also educational bodies have employed Social Media Marketing as a technique to reach out to its audience. Vancouver College and many others; have availed to SMM to promote their programs to prospective students and their parents alike.

What is Social Media Marketing?

SMM is an integral part of Internet Marketing and is the most utilized form of media today. This very tool of communication has made the world a smaller place. It brings people from various backgrounds and countries together. They help companies to promote themselves through various media such as videos, social sites and interact with their appropriated target audience.

SMM has its advantages

Taking advantage of the tools endowed by Social Media Marketing, educational bodies have started adopting strategies to promote their respective universities online. Various universities have blogs, fan pages and Twitter handles on Facebook, Twitter and Linkedin; the portals where most internet users hangout day in and day out.

The virtue of SMM is that it is has captivated a large number of members and it is rather cost effective. Universities market their extracurricular activities, student rewards and acknowledgements through Social websites. This in turn, has driven a great deal of traffic to their personal websites and blogs etc. This traffic has further effected the enrolments and generation of leads.

Universities are also using these marketing strategies to stiffen and strengthen their brand names. Brand development holds a lot of importance in today’s day and age, educational bodies are not leaving a single stone unturned to make their presence felt and established. Bolstering the University’s personality and prospering its deeds, history and achievements online, has attracted more students.

The fight of Universities

Simply marketing your university is not enough. Therefore, various means of media and communication are being strained and used to no end. With the progress of media, innovative ideas stream in to promote brand names.

The fight to acquire the best and most ingenious tactics of marketing and advertising is still ongoing. The unstoppable usage of SMM as a tool has compelled Universities and strategists to discover newer ways of promoting their programs.

The conventional means of communication are being used to a great extent too. But, the pragmatic outlook and utility of Social Media Marketing are invincible, which have attracted a number of educational institutions. The appeal of Internet has captured a large number of consumers. It has come to become one of the most appropriated mediums.

Stella Richard - About Author:
Eton College is a PCTIA accredited private career college specializing in Hospitality Management, Travel & Tourism, Business Administration training and Vancouver College, BC, Canada.

Share on Facebook Tweet It Stumbleupon this post This post is delicious !

Article Source:
http://www.articleside.com/college-articles/leveraging-social-media-marketing-to-promote-your-university.htm

Related College Articles Subscribe to RSS

Distance learning courses are gaining popularity by the day
Published by Roger Pointing on December 15th 2011 | Education
Get your long desired MBA from the distance learning courses since they are the most happening cours...
 
Complete your CPA continuing education easily with interactive CPE courses
Published by Editor123 on May 2nd 2012 | Education
According to the rules, 80 hours of CPE should be completed with each 24 month renewal period to sta...
 
Professional distance learning courses are high in demand
Published by Steve on December 14th 2011 | Education
Distance learning courses have taken the entire world by storm. These have become all the more popul...
 
Enrol in desired reputed institution for financial courses
Published by Aarti Vime on June 4th 2012 | Education
Students with strong financial background and interest must enrol for finance management courses. Th...
 
Advance your Career Prospects through the Distance MBA courses
Published by Rogar Mur on January 25th 2012 | Education
Read this article to know about the various positive aspects offered by the distance learning univer...
 
Beauty courses- First step towards the beauty industry
Published by Beautec on June 29th 2012 | Education
Beautec enables to develop beauty skills to under 19 year olds with free tuition of beauty therapy N...
 
Digital marketing training and its courses
Published by Digitalcourse on July 27th 2012 | Education
This is the popular or interesting method to provide advertises to the targeted audience by using di...
 
Select the right online university for distance learning courses
Published by Steve on January 11th 2012 | Education
If you are planning to go for distance learning education programs, you must make sure that you are ...
 
PAT testing courses for learning PAT testing
Published by Zach Sheldon on May 23rd 2012 | Education
The safety of people working in your work premise can be ensured through regular PAT testing of elec...
 
Distance MBA courses - first choice of professionals
Published by Rogar Mur on December 13th 2011 | Education
Distance MBA courses are becoming the first preference for many professionals for the sheer flexibil...
 
Eminence of enrolling for business administration courses via online
Published by Aarti Vime on June 7th 2012 | Education
In order to flourish in this hyper competitive world, one needs to be completely updated with busine...
 
Working of Physics, Biology and French A2 Revision courses
Published by Richard Riddell on January 27th 2012 | Education
All of our revision courses; A2 revision course, Physics revision course, biology revision course, ...
 
Relevant MEWPs courses in the Market
Published by Czeslawa Wakefield on July 10th 2012 | Education
In any working at heights industry, there would most likely be occasions where mobile elevating equi...
 
We provide you the best web training on white card courses
Published by Coloprilreview on December 1st 2011 | Education
There is one very big advantage of a white card; that is there is no running out on the White Card L...
 
Importance of English courses Bristol in today’s era of globalization
Published by Esl-languages on August 8th 2012 | Education
English is undoubtedly the most famous and widely spoken language in the whole world. It is a common...
 
Thinking, behaving and revision courses
Published by Richard Riddell on December 5th 2011 | Education
For us to learn effectively, we must have a few key mental boxes checked: we must be physically com...
 
Coaching for vocational courses in Chandigarh Mumbai and Delhi
Published by Maaya on December 2nd 2011 | Education
There are many of the people who are very much respected and esteemed in the society because of thei...
 
MBA courses | Masters in Business Administration - Mytestbuddy
Published by Deep Lodhari on December 9th 2011 | Education
MBA or Masters in Business Administration has become a career choice for many of us. Fat salaries an...
 
How can you improve your career with the distance learning courses?
Published by Rogar Mur on December 29th 2011 | Education
The new way of teaching the world is through the distance learning courses. But is it true that the ...
 
Top professional courses- the IT professional courses and the bar professional courses promise career stability
Published by Anil Kumar on December 26th 2011 | Education
The IT training course and the Bar professional course are the top professional courses that are in ...