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What Goes Behind the Success of Superhero Costumes?

By Jaskins Subscribe to RSS | December 17th 2011 | Views:

Watching the toddlers in multicolored dresses fills every heart with rejoice and fun. There are numerous costumes that kids love to wear in their fancy dress competition. Most of these dresses belong to some superhero or heroine of their choice. The trend of wearing superhero costumes is not new to this world.

One costume that is extensively used by people of every age for getting fancy and attention seeking look in a fancy dress party is a Halloween dress. It may astonish you but it’s true that every second store showcases a wide collection of Halloween costume. These dresses are available in all the colors and sizes. You just need to think of it and the sales boy on the counter would bring it on. Name any of the style and chromes; you won’t be disappointed since all of them are present in your nearest costume shop.

Besides that there is one eternal hero who is being emoted in fancy dresses till date. I am talking about none other than superman; he is the one who tops the list when it comes to superhero costumes. People are just crazy for dressing up like him. This is the one reason of why we get to see half of the kids dressed like him in their school functions. Not only kids but adults too love superman for his marvelous appearance.

The selection of outfits is mostly influenced by our fantasies. Superhero costumes also feed those fantasies which we all would have had some time in our life. Apart from superman there are many other heroes who form a significant part of this costume industry. They include batman, Spiderman, He man and many of the comics and gaming heroes who we see around us. There is a general habit in folks to imitate their favorites. All of us do that, at least I can confess it proudly that I love to dress up, talk and walk like my favorites. The scenario is similar in case of these fictional heroes. Their style becomes immortal that evokes a desire in their fans to be like them.

People these days experiment with their costumes to look better than anyone else. They do this to create uniqueness in their presentation. They cover themselves with full body dresses and add various colors to it by using accessories. There are not only superheroes but super heroines too and they are also the important characters of fancy dress gatherings. A party based on theme may witness as many of these female characters as you would not have even noticed around you. One of the most popular of them is the power girls and I am sure everyone reading this article would have heard of or seen them at least once.

Superhero costumes play a vital role in marketing the novels, movies, TV series, cartoons and comic books from where these characters are evolved. Their success can apparently be seen when companies use them for their promotional campaigns.

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