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Why Corporate Videos are so Important to Your Business

By James Edward Subscribe to RSS | March 26th 2012 | Views:
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In the ever-evolving corporate business scene, corporate videos, now more than ever, play a very central role in a company’s digital marketing campaign and can hardly be discounted. Below are just a few reasons why a corporate video is more of a necessity than a luxury for your business:

1. Social sites such as YouTube, Vimeo, MySpace and others hold lots of promise for your business. YouTube boasts a fan base of over 1Billion; a potentially huge market by any standard. Posting your video on these sites can reap you great rewards especially if your video turns viral.

2. People respond more readily to visual material and especially moving pictures, a lot more than they do with plain text. That reason alone gives you ample leverage when you use a video to market your products.

3. You pay nothing to have your videos hosted on the internet. Compared to other visual advertising media such as the TV, they are really cheap and cost effective. All you pay for are the development costs and from there its smooth sailing.

4. More than 70% of people in the UK visit the internet everyday. Having your video on the internet gives you the opportunity to reach at least some of these people.

5. You can easily distribute your videos in various forms such as DVD, web videos, viral videos for social networks etc.

6. Your company’s public image is enhanced by a corporate video.

7. Your content gets to be viewed by your online viewers 24/7.

8. You get to a better competitive edge over your business rivals with a corporate video

9. Developments in the corporate video production industry mean that it is nowadays quite cheap to produce one than was previously the case.

10. Corporate videos can play a variety of roles ranging from product demos, customer testimonials, and staff training and so on. They have an in-built flexibility that is unmatched in the advertising arena.

Overall, you company stands to benefit immensely from getting the world to know about them through a good corporate video. It is a valuable mans of cheap marketing for your products and can potentially reach millions of people in a way that few other advertising formats can. Getting publicity for your company and its products is not only desirable but absolutely crucial for your business. Business competition nowadays is a cut-throat affair and you need all the help you can get to sell your products effectively. It really pays to gain an edge over your business rivals by using any tools at your disposal and there is no better way to do this than through a corporate video.

James Edward - About Author:
Contact Qudos Animation to know more about Corporate Video, viral videos, Video Animation 3D & 2D animations and stop motion animations.

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