Article Side

Online Article Directory!

Hello Guest! Login or Register to submit articles!

Tips on How to Steer Your Telemarketing Business

By Jayden Chu Subscribe to RSS | March 28th 2012 | Views:
loading
 
  



Imagine yourself as a runner. You have practice hard for the race. You invested a lot in training and equipment. Come the day of the race. Upon the sound of the gun, you made the sprint towards the finish line. You are the first to reach it, with no one following behind. When the results came in, you discover that you lost. How did this happen? The answer is simple.

 

You ran in the wrong direction.

 

As amusing and outlandish as it seems, but that is how a lot of businesses work these days, particularly in telemarketing. While it may be too much to say that telemarketing firms are doing it all wrong, it may be safe the same that the direction they are going leaves much to be desired. Putting it in Singaporean lens and you will agree that this is a real troublesome deal. But what can be done to solve this? How can telemarketers improve their operations and go straight to their targets? First and foremost, you must know who your real customers are. Andrea Johnson wrote a good piece in her B2B blog, but the main points can apply to telemarketing services as well:

 

Focus on the customers – this means that you have to talk to them. And this should be done in a normal telephone conversation, no surveys, no focus group discussions, and definitely not through the social network. Telemarketers should aim to know what their customers really need and want, so that they can figure out how to create the solution required.

 

How can you serve them if what you offer is precisely what they do not need? It is useless.

 

Set your priorities straight – sometimes, the information you obtain through these one-on-one interviews may be too much. In this case, it is important to sift through the details to find the real gems. It may be too much work for some of you, but it is very useful if you want to avoid spending on something that will not sell in the end.

 

Compare what customers need with what you offer them – as a form of reality check, this can serve as the spring board from which you can improve yourself. The information you gather can help determine whether you really are in touch with your customer base. If you are, then it is congratulations to you. If not, then at least you know where you got it wrong and work on it from there.

 

Let the answer guide you – a lot of bad decisions done by telemarketing firms lie in ignorance to current affairs.  If you do not know what exactly your customers and clients are looking for, then you really are not going to deliver the desired results. Instead of helping them, you might actually give them more problems.

 

The bottom line here is that you, as telemarketers, should take you time to understand what your clients need. From there, you can decide how to best serve them. This might take a little more of your time, but at least you have the idea on how to serve them right.

Jayden Chu - About Author:
Jayden Chu helps companies in Singapore and in other Asia Pacific countries increase their business revenue through lead generation and appointment setting services. He is a professional consultant for telemarketing services. To find out how you can increase your business revenue, go to http://www.callbox.com.sg/

Share on Facebook Tweet It Stumbleupon this post This post is delicious !

Article Source:
http://www.articleside.com/business-articles/tips-on-how-to-steer-your-telemarketing-business.htm

Related Business Articles Subscribe to RSS

Are you in need of reliable Pest Control Luton services?
Published by on July 25th 2012 | Business
We understand that clients in need of pest control Luton are often constricted by time and this is w...
 
Good customer care services satisfy customers and improve sales
Published by Annphilip on January 24th 2012 | Business
When customers are willing to spend on products or services, they also expect the company's customer...
 
Outsource title processing services: Significant Advantages
Published by Amitaabh Saboo on January 16th 2012 | Business
You may be having small company as mortgage processor and this is able to be incredibly advantageous...
 
Get different screen printing, t shirt printing services at accenttshirts
Published by Selinadicousta on July 9th 2012 | Business
Las Vegas is a town that many people visit and is also a big producer of tee shirts that can be take...
 
Various kind of funeral services
Published by Canberra Marketing on December 3rd 2011 | Business
Here are some funeral program ideas for the memorial service of your beloved one. Arranging funeral ...
 
Different types of expert services Locksmith Atlanta presents
Published by Cheap Local Locksmith on November 30th 2011 | Business
Atlanta locksmiths round the clock, we're also listed here to support these folks gain to your home ...
 
Some important reasons to outsource bookkeeper services
Published by Amitaabh Saboo on March 14th 2012 | Business
Be it for focus, professional service, limited responsibility or others, the benefits of outsourcing...
 
Some vital facts regarding fulfillment services
Published by Ema Sis on May 19th 2012 | Business
Fulfillment also called order fulfillment or products fulfillment are often the process whereby a pe...
 
Hyderabad packers and movers for all type reallocation services
Published by Kumari Ankita on January 30th 2012 | Business
Reallocation is something which is required both at the commercial level and residential level. This...
 
Order fulfillment services - its advantages and benefits
Published by Ema Sis on August 23rd 2012 | Business
Fulfillment also known as order fulfillment or else products fulfillment will be it whereby a person...
 
Medical coding services for surgeons and surgery centers
Published by Outsource Strategies International on March 21st 2012 | Business
With efficient medical coding services, surgeons and surgery centers can enjoy cleaner claims, fewer...
 
Get versatile reallocation services by these innovative companies
Published by Ankita Kumari on January 12th 2012 | Business
Rapid industrialization and commercialization are creating enormous demand for packing and moving co...
 
Using Air Freight services
Published by on July 19th 2012 | Business
There are lots of official procedures and regulations to follow when sending goods via air freight o...
 
Only company in India for packing and shifting services you can rely
Published by Ankita Gupta on January 5th 2012 | Business
Thanks for visiting. All of us offer services on the loading and unloading, warehousing services, ho...
 
Water jet metal cutting services
Published by Ajax William on March 16th 2012 | Business
The companies that have to produce products and services are also, consumers. They need capital, in ...
 
About my company and the services we provide
Published by Seolncr on February 28th 2012 | Business
Do you want to promote your business on the internet market? My company is one of the best online ma...
 
About ATM services and ATM machines
Published by Chris Adam on March 13th 2012 | Business
ATM machines serve a very important role for a complete experience in banking. They provide excellen...
 
How to sign up to BT Home Phone services
Published by Paul Rowley on January 24th 2012 | Business
This article explains what you can expect from BT Home Phone to see if it is the right option for yo...
 
Bookkeeper services: What to expect from them
Published by Amitaabh Saboo on January 6th 2012 | Business
It’s vital for you to be familiar with what to be expecting from bookkeeper services ahead of appo...
 
Try services of best San Diego acupuncturist
Published by Ashish Pandey on April 14th 2012 | Business
San Diego acupuncturists are very famous for the positive reasons. You can try acupuncture San Diego...