Article Side

Online Article Directory!

Hello Guest! Login or Register to submit articles!

The Latest Way of Managing Online Corporate Reputation Management

By James Blee Subscribe to RSS | April 6th 2012 | Views:
loading
 
  



With an emerging breed of consumers demanding interaction with businesses and insisting on greater organizational transparency and accountability, picture and reputation management for organizations has become harder than ever. It is like having millions of eyes watching over your business and a thousand mouths asserting involvement in the communication method. The challenge now is how organizations establish and maintain a positive and strong brand and corporate reputation management in the Net Age.

Meta-Trends in Managing Reputation Online

John Bell, managing director of 360o Digital Influence of Ogilvy Public Relations Worldwide, talks about meta-trends that affect how corporations manage reputation in the presence of the social media and brand communities.

1. Hyper transparency

It is high time that businesses not only open their windows and doors but make their walls transparent as well. Consumers are out to listen to and see what is going on with their brands now that various social media tools let them do so. Organizations must then operate with honesty and clarity. Secretive companies seldom win..

2. Viral Crises

Primed crisis management plan is a must for today's businesses. Be cautious of bad things blogged, twitted, and posted about your company. Crisis spread is multi-directional and 10x faster. Meet and converse with the fire starters in the right platforms.

3. Demand for Dialogue

Let humans converse with humans. Consumers do not need dreary press releases or deceitful ads. They desire and demand dialogue, genuine dialogue at that. Nothing else gains their trust and loyalty than companies that honestly listen to and talk with them.

4. Louder brand detractors and employees

. Today, it is the Net. Know where the brand detractors are and in what ways they talk. Your company would not need to be fighting in the woods when the enemies are out in the plains.

James Blee - About Author:
For more information on corporate reputation management, check out the info available online; these will help you learn to find the online corporate reputation management!

Share on Facebook Tweet It Stumbleupon this post This post is delicious !

Article Source:
http://www.articleside.com/business-articles/the-latest-way-of-managing-online-corporate-reputation-management.htm

Related Business Articles Subscribe to RSS

Why is management training so important
Published by Julia Roger on March 22nd 2012 | Business
Dancing Lion are leading providers of Management Training, Call and Contact Centre Training and Cust...
 
Claim management firms find 12 million pound PPI payout
Published by Sam Hopkins on February 14th 2012 | Business
About 12 million pound payable to the customers beneath the protection net for those who have been p...
 
Efficient ship management - the biggest need of shipping business
Published by Saurabh Pandey on December 3rd 2011 | Business
If you are the owner of a ship then you might be looking for someone who can manage it so that you g...
 
Strata management solution and benefits
Published by Chris Whelan on February 29th 2012 | Business
Previously people didn’t face such difficulties during dividing their property or acquiring their ...
 
A win-win situation for both an organisation as well as debt management companies by hiring a debt collector agency.
Published by Gabi William on March 27th 2012 | Business
We do all the hard work for you and approach each case very seriously - no matter what the size....
 
Zodiac Solutions Inc- Making effective management your criteria for growth
Published by Rahul on July 24th 2012 | Business
To help your organization’s success stay constant even in the times of economic slowdown, there ar...
 
Supply chain management is incomplete without pick and pack services
Published by Diego Hall on December 15th 2011 | Business
Pick and pack services are integral parts of a business. These services are so crucial that they can...
 
Versatile restaurant management systems available online
Published by Vem Call on May 24th 2012 | Business
In today's competitive hospitality market, meeting a customer's expectations is imperative in order ...
 
Building and Defending Online reputation
Published by Thereviewbuster Fdg on November 30th 2011 | Business
If you are a part of the blogging world, there are varieties of things that you can do for building ...
 
Some advantages of the fulfilment houses and the stock management companies
Published by Diego Hall on January 9th 2012 | Business
A business can only be successful enough when it is dealt professionally in terms of stock managemen...
 
Handle all aspects of property with Dallas property management companies
Published by James Blee on June 9th 2012 | Business
Dallas property management companies are one of the reputed names in handling all aspects of propert...
 
Monitoring your reputation online – using Google Alerts
Published by Etisbewcorp on August 8th 2012 | Business
Google Alerts is a fantastic tool for monitoring the vast amount of online content – you can set i...
 
Outsourcing Payroll management services for small business in Delhi NCR
Published by Webin Lee on March 6th 2012 | Business
It is cheap to outsource the Accounting and Payroll services from the payroll management company rat...
 
Cable and wire management
Published by Abhishek Gupta on July 17th 2012 | Business
Find an incredible selection of wire connecters terminals, wire terminal connectors, insulated wire ...
 
POS management system – helping businesses as well as its customers
Published by Diego Hall on December 2nd 2011 | Business
POS management system is a technology that helps not only businesses but its clients or customers as...
 
Off-site records management is always a more secure option
Published by Nancy Deholla on January 13th 2012 | Business
Document and records management provided by an external source is the most secure option for busines...
 
Building management services- Setting up new relations
Published by Julia Roger on May 9th 2012 | Business
The owners corporation management services are taxed on profits and are permitted deductions for sal...
 
Strategic management of physicians’ day-to-day operational issues
Published by Jacob Thomas on November 29th 2011 | Business
Unlike physician practices of yesteryears, physician practices today have found themselves surrounde...
 
Make waste management easy with skip bins
Published by Matthew Arthur on August 6th 2012 | Business
Waste, trash or garbage is needed to be disposed in a proper way. There are many reputed companies w...
 
Financial management of a festival production
Published by Adam Walker on April 11th 2012 | Business
Summer is coming up in Europe and the festival season is opening. This summer hundred thousands of p...