Article Side

Online Article Directory!

Hello Guest! Login or Register to submit articles!

Text Message Marketing Rules

By Lexoremman Subscribe to RSS | March 20th 2012 | Views:
loading
 
  



If you're thinking about diving in to the world of SMS (short message service) marketing, but you're hesitant about contacting a provider because you don't know the first thing about it, you're not alone. Text message marketing may be one of the easiest, least costly and most effective forms of digital advertising to get involved in, but it is still a strange new world for many – after all, up until recently text messaging itself has belonged to the younger set, and it's only been in the past few years that it has taken off in the over-thirty set. Here are the key phrases you need to be familiar with and understand; learn these and you'll be ready to sit down with a text message marketing company who will have you sending text opportunities to your customers in no time.

Short Code

Short code is the five digit number that a consumer plugs in to their cell phone to dial onto your opt-in list. It's essentially your text phone number. The code can be a random series of numbers, but most successful campaigns use what is known as a vanity code that is more memorable – for example, Google's short code is 46643, which spells GOOGL.

Keyword

The keyword is the response that you ask the client to punch in once they've dialed you; it's the way they say "yes". To your offer. So if you're a pizza shop offering buy one/get one free slices, your keyword may be SLICE. Clients will be instructed to text your keyword to your short code, so keywords need to be short and easy to remember.

Call to Action

This is your offer. In the example above, your call to action is the offer of the free slice of pizza if the client responds in a given amount of time.

Message Flow

This describes the text conversation itself. Once presented with the call to action via your supporting media, the client responds by texting the keyword to your short code. Your response, confirming receipt of their message, completes the message flow. Remember that all of your content must fit into 160 characters or less.

Lexoremman - About Author:
To learn more about text message marketing visit us at http://www.FunnelPro.com where we help smart business owners and marketing managers generate targeted leads and drive sales with our text message marketing service.

Share on Facebook Tweet It Stumbleupon this post This post is delicious !

Article Source:
http://www.articleside.com/business-articles/text-message-marketing-rules.htm

Related Business Articles Subscribe to RSS

Phone survey: the best marketing source
Published by Snooozy on February 28th 2012 | Business
According to the modern scenario of the market, every company joined a race for promoting their busi...
 
Options in Advertising and marketing and Selling Iphones
Published by Leila on May 16th 2012 | Business
In case you are an aspiring businessman who wishes to start a business on selling Iphone as well as ...
 
Email advertisement is the best one to one marketing solution
Published by Emiley David on December 9th 2011 | Business
Clever marketers devote a great deal of attention for crafting their email messaging campaign. They ...
 
B2B Marketing: 6 lessons learned in 2011 from 7 marketing experts
Published by Ritu on January 13th 2012 | Business
To wrap up another year of B2B marketing, we’ve reached out to seven marketers and industry expert...
 
Know how of digital marketing agency.
Published by Robert King on January 21st 2012 | Business
Digital marketing processes are considerably cheaper and faster than conventional marketing. For the...
 
How good SEO can boost your website marketing program, seo services
Published by Seolncr on March 5th 2012 | Business
If you are building a website for your company you want it to stand out, to be at the top of search ...
 
Sms marketing companies sends sms in bulk
Published by Mprofile on March 14th 2012 | Business
Sms marketing has turned actually popular since lately there has been an enlargement in the count of...
 
Eco friendly Promotional mugs and pens for your company’s marketing
Published by Julia Roger on July 12th 2012 | Business
There are a few that can be filled again whereas others contain nice smelling fragrances pooled with...
 
Catalog Printing, a good way of marketing
Published by Robert Samuels on January 2nd 2012 | Business
The paper which is used for the catalog printing should be glossy and of high quality so that the de...
 
Color printing in vogue for marketing materials
Published by Johnstuard on January 25th 2012 | Business
Different kinds of materials are used for marketing purposes. Some of the most common ones among the...
 
Earn money from home with B2B marketing portal
Published by Uncleservice on April 14th 2012 | Business
B2B marketing is one of the four business models. B2B marketing is refers to the business to busines...
 
The different marketing tactics for selling a product or service!
Published by Samantha Kirk on June 12th 2012 | Business
Profit is the ultimate goal in any business; no business gives their produce at a price that does no...
 
Want a better marketing : Dont be vanilla
Published by LisaaHarris on February 1st 2012 | Business
Want to hire a public relations firm in Dallas and Texas? Contact RealNewsPR.Com. We are the top PR ...
 
Easy methods to Make Your Search engine marketing Campaign Productive
Published by Leila on May 31st 2012 | Business
There are lots of other Seo services Manchester these companies can present that will help you boost...
 
Healthcare Design can provide you with healthcare marketing solutions paramount for communication
Published by Julia Roger on December 1st 2011 | Business
Healthcare Design is a UK-based healthcare design agency specialising in a full range of healthcare ...
 
How is bulk sms helpful in marketing
Published by Leesa Rey on August 18th 2012 | Business
If you are looking for a cheap medium to promote your business, go for bulk SMS marketing....
 
Strategies for small business marketing
Published by Marketingspace on July 12th 2012 | Business
What do you understand by the term small business corporation? Generally the most common answer to t...
 
Information about digital marketing
Published by Robert King on January 17th 2012 | Business
Digital marketing processes are cheap and non time consuming than conventional marketing. For the af...
 
Promotional Poshtots.com coupon codes are a marketing tool like paper Poshtots.com coupons
Published by Pappu Sujitha on December 28th 2011 | Business

Promotional Poshtots.com coupon codes are also referred to as key Poshtots.com codes, media Posh...
 
Why Leaflet printing is good for marketing purposes
Published by Mary Porter on June 28th 2012 | Business
Want to tell customers about your products, your latest brands and the brilliant service that you pr...