Article Side

Online Article Directory!

Hello Guest! Login or Register to submit articles!

Some Aspects of Finest Customer Retention Programs

By James Blee Subscribe to RSS | April 20th 2012 | Views:
loading
 
  



Customers are the vital assets of any organization. Be it a giant IT company or a small company just starting the journey, building a loyal customer base is the target of everyone. The customer retention rate refers to the number of customers lost over a certain period of time. There are many direct and indirect benefits of keeping the customers loyal. The following paragraph will throw light on some of the best customer retention programs.

Any organization faces some challenges while devising proper customer retention programs. But whatever be the objective, some common guidelines should be followed. They are understanding customer retention, building a suiting customer retention strategy, implementation of the program, calculation of retention rate and understanding the customer retention properly. Many people assume that customer retention is associated with customer satisfaction, but recent studies have shown that there is little or almost no correlation between customer satisfaction and customer retention. The sales and the marketing force of the companies have to be strong enough to implement a successful customer retention program. Any promise or commitment made on the part of the company has to be met and timely delivery of the value has to be ensured. Another very important factor affecting customer retention is the employee retention. Employee retention strategies also have to be devised carefully, so that they have a positive impact on the customer retention programs. Some rational and emotional values like quality, service, trust, cost and communication have to be meant to retain the customers. Employees, who have a positive contribution in building customer values, should be hired, trained, recognized and rewarded. Communication forms an integral part of customer retention and each of them should contain a personal message. The combination of all of the above factors can indeed build up a great customer retention program.

James Blee - About Author:
For more information on customer experience management, check out the info available online; these will help you learn to find the customer retention programs!

Share on Facebook Tweet It Stumbleupon this post This post is delicious !

Article Source:
http://www.articleside.com/business-articles/some-aspects-of-finest-customer-retention-programs.htm

Related Business Articles Subscribe to RSS

The Katale Partnership are without question leading management consultants
Published by Julia Roger on March 23rd 2012 | Business
Are you looking to improve your business practices so that your business can function better as a wh...
 
Why understanding customer satisfaction is important?
Published by Chris Adam on January 6th 2012 | Business
Customer is the king. There are no two ways about it. He is entitled to get utmost satisfaction f...
 
Why customer satisfaction plays a very important role in the moving industry
Published by Samuel George on March 7th 2012 | Business
We all hate moving, the joys of shifting to another home are often drowned by the complexity and cha...
 
Cable and wire management
Published by Abhishek Gupta on July 17th 2012 | Business
Find an incredible selection of wire connecters terminals, wire terminal connectors, insulated wire ...
 
IVR survey strengthen the relations between customer and company
Published by Snooozy on March 9th 2012 | Business
In the time of huge competition every company wants to have strong relations with its customers. Thu...
 
Claim management firms find 12 million pound PPI payout
Published by Sam Hopkins on February 14th 2012 | Business
About 12 million pound payable to the customers beneath the protection net for those who have been p...
 
POS management system – helping businesses as well as its customers
Published by Diego Hall on December 2nd 2011 | Business
POS management system is a technology that helps not only businesses but its clients or customers as...
 
Why is management training so important
Published by Julia Roger on March 22nd 2012 | Business
Dancing Lion are leading providers of Management Training, Call and Contact Centre Training and Cust...
 
Financial management of a festival production
Published by Adam Walker on April 11th 2012 | Business
Summer is coming up in Europe and the festival season is opening. This summer hundred thousands of p...
 
Zodiac Solutions Inc- Making effective management your criteria for growth
Published by Rahul on July 24th 2012 | Business
To help your organization’s success stay constant even in the times of economic slowdown, there ar...
 
Versatile restaurant management systems available online
Published by Vem Call on May 24th 2012 | Business
In today's competitive hospitality market, meeting a customer's expectations is imperative in order ...
 
Cheap handbag wholesale is gaining momentum with apposite customer orientation
Published by Marian Anderson on March 15th 2012 | Business
Who is not fond of wholesale discounted products? Even if the product is merely of £1, and you get ...
 
Handle all aspects of property with Dallas property management companies
Published by James Blee on June 9th 2012 | Business
Dallas property management companies are one of the reputed names in handling all aspects of propert...
 
Financial management of a small business
Published by Adam Walker on April 11th 2012 | Business
Small business owners tend to many times think that it is best to do all the work by themselves. Tha...
 
The Importance of Letting agents and Residential property management Dublin
Published by Leslie Hoffman on January 14th 2012 | Business
Hiring experienced letting agents and residential property management Dublin is extremely important ...
 
Phone Survey is best to know the customer’s likes and dislikes
Published by Snooozy on March 12th 2012 | Business
Phone survey is being used by companies to know the views of their existing and upcoming future cons...
 
Building management services- Setting up new relations
Published by Julia Roger on May 9th 2012 | Business
The owners corporation management services are taxed on profits and are permitted deductions for sal...
 
Enhance customer satisfaction - Inventory Management Software could hold the key
Published by Mary Porter on June 20th 2012 | Business
The latest Inventory Management Software has been designed with the needs of businesses at heart tha...
 
Advantage of Joomla for a content management system
Published by Roney on February 7th 2012 | Business
Joomla hosting allows users to keep track of each part of the website content users are more or less...
 
Outsource stock management and order fulfillment to make your work easier
Published by Diego Hall on December 15th 2011 | Business
A business has many parts and taking car of each part single handedly is impossible, hence outsource...