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Effectiveness of Professional Business Card Printing

By Christopher Cliff Subscribe to RSS | July 20th 2012 | Views:
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Business cards are vital to any business that wants to secure more business opportunities. Business cards contain crucial information for customers to make contact with the company to place orders or make enquiries regarding the company’s goods and services. Missed calls are missed business opportunities. If there is no business card available to the customer, there is no business opportunity for the company. Hence, business card printing is important to the growth and survival of any company although there may be email and other technological gadgets. However, not everyone has the technological gadget conveniently to call up the company.

Contents

A business card usually contains contact information. The most important information on any business card is the contact number of the company. If this number is wrong, the company would not get their business opportunities; worse still if the wrong number belongs to a competitor.

A business card should also have the company’s address and email information. These would allow the customer various options in contacting the company. A customer can choose to walk into the company if it is convenient or use the email to post an enquiry or place an order. Some companies also have the directions to their offices or warehouses printed on the back of the business card for the convenience of their customers.

Branches’ addresses and contact numbers can also be printed on the reverse side of the business card to save cost on printing.

There can be a specific contact name on the business card to allow customers to identify the company’s representative although this option is not a primary entity today.

Layout

A business card must be printed with a good layout to attract the customers; hence, it is not just black and white wordings. Colors and pictures can be added onto the business card although these would spike up the cost of printing but these features may bring on better consequences to the company.

Different types of fonts can be used to display the various types of information placed on the business card. Font sizes can differ to draw attention to certain information. Colors can be used with care to attract customers and not disgust them with the horrid color combination.

A cluttered business card is not good for business. Hence, professional printing advice should be sought on the best layout of the business card to give optimal consequences. The business card is not very big; it is usually pocket-sized to allow customers to carry with them in their pockets or wallets.

Christopher Cliff - About Author:
Get a unique business cards printing, Mobius Green Print can satisfy all of your business stationery printing requirements, including foil blocking, embossing, laminating & die cutting. For more detail visit our website www.mobiusgreenprint.com.

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