Article Side

Online Article Directory!

Hello Guest! Login or Register to submit articles!

The Benefits of Opening Pop Up Shops

By Devaabrata Subscribe to RSS | May 31st 2012 | Views:
loading
 
  



Pop up shops focus on short term sales in UK, US and Australia. They are retail stores developed especially for those customers who want to purchase limited edition products. When all the products are sold the owner will close the shop for a while until new stocks come and again the shops are reopened for the sale of new products. These types of shops particularly target some retail customers who travel from a long distance to purchase such product. The main aim of such shop is to market a particular brand. The trend of pop up shops is rising in UK to attract more customers into this segment. Lots of large brands have developed such pop up shops, in UK as a part of their campaign and also their main aim is to develop brand awareness among people. Sometimes the sale in such shops would be there only for one day and when the products are sold the shops would remain closed.

These shops "Pop Up" any day and disappear anywhere. Such companies create a unique environment to handle their customers. They often market seasonal items such as Christmas gifts, trees and decorations, New Year gifts and fireworks, Halloween costumes, marriage costumes and accessories. Hundred of such shops are opened during festival season. Blazinstar Experiential are such marketing experts based in UK will help opening and campaigning such stores. Pop up retails operate in a retail chain and some shops run by franchisees. Such types of stores are located in middle class area and they keep on changing their location each year.

These types of stores sell more unique items and they succeed in selling out such products with in 1 or 2 days. The employees working in pop up shops would be sign waivers and they try to attract more passersby at that street. Marketing is done by using large banners. Such stores benefit people a lot and their main purpose is to increase sale of a particular product. The main benefit of such shops are that they don't go for long term commitment and such shops helps in making brand famous among people. These shops can benefit retail to gain success in new market. Online merchants can also try a hand in selling such products to customers. It is very cheap to open such stores by negotiating with the landlord and you will easily get vacant places at high street shopping area. The main benefit is that low risk investments are done to open such shops. This temporarily retail unit is becoming very popular now a days due to number of reasons. Big brands are taking more advantage of such shops. Such retail stores are successful in attracting more customers.

This content is taken from http://www.ideamarketers.com/?articleid=3275663&CFID=182922849&CFTOKEN=61697897

Devaabrata - About Author:
Media Agency results in viral word of mouth which leads to exponential outcomes. We are dedicated in providing innovative and creative ideas, that translate into long term brand building strategies. To know more about Pop Up Shops Please have a look at our website.

Share on Facebook Tweet It Stumbleupon this post This post is delicious !

Article Source:
http://www.articleside.com/advertising-articles/the-benefits-of-opening-pop-up-shops.htm

Related Advertising Articles Subscribe to RSS

Color printing in vogue for marketing materials
Published by Johnstuard on January 25th 2012 | Business
Different kinds of materials are used for marketing purposes. Some of the most common ones among the...
 
Phone survey: the best marketing source
Published by Snooozy on February 28th 2012 | Business
According to the modern scenario of the market, every company joined a race for promoting their busi...
 
Be one step ahead with online marketing agency
Published by Marketingspace on July 12th 2012 | Business
Now day’s online marketing agencies have termed to be the utmost superior and premium reason in th...
 
How is bulk sms helpful in marketing
Published by Leesa Rey on August 18th 2012 | Business
If you are looking for a cheap medium to promote your business, go for bulk SMS marketing....
 
Exhibition Stands – an ideal marketing solution for your firm
Published by Mary Porter on June 16th 2012 | Business
There are plenty of different kinds of exhibition stands to choose from, but the most important cons...
 
Acupuncture marketing is important in todays world
Published by Ashish Pandey on April 13th 2012 | Business
Acupuncture marketing and having a nice acupuncture website goes hand in hand. You should have a nic...
 
How to use advertising tools for effective marketing
Published by Ronny Smith on March 9th 2012 | Advertising
The use of advertising tools is also plays an important role in your marketing strategy. You will ha...
 
Urgency of marketing solved through cheap vinyl banners
Published by John Davis on December 8th 2011 | Business
Printingblue.com believes in freedom of expression and innovations and if you manage to understand h...
 
Powerful marketing tool to make your business relevant
Published by Steve Bassett on April 21st 2012 | Advertising
Recently, the most appropriate use of brochures has become more complex. They are not only used as m...
 
Fundamental rules of success in network marketing
Published by Ashish Pandey on June 27th 2012 | Business
Network marketing has become a popular field these days. You can get yourself enrolled into MLM trai...
 
Twitter Marketing - the finest approach for social marketing
Published by Puneet Gupta on March 28th 2012 | Advertising
In the world of business today, the most important people are the consumers. They are the ones who b...
 
How banner stands make marketing easy
Published by Jion on February 6th 2012 | Advertising
Marketing holds different meanings to different companies, but most companies want to use marketing ...
 
Why would I need a marketing consultant
Published by Julia Roger on March 6th 2012 | Business
You may or may not have come across a marketing consultant before but one thing is for certain – t...
 
Assure your company’s growth with competent marketing consultants
Published by Marketingspace on May 14th 2012 | Business
Undertaking promotional activities to advertise various products is an essential thing for any sort ...
 
Eco friendly Promotional mugs and pens for your company’s marketing
Published by Julia Roger on July 12th 2012 | Business
There are a few that can be filled again whereas others contain nice smelling fragrances pooled with...
 
Successful advertising and marketing for small businesses
Published by Harry Tan on April 23rd 2012 | Advertising
Advertising is an essential part of a business. It is the one that will help the business grow and l...
 
What to know about different types of internet marketing
Published by LBM Direct Marketing on June 4th 2012 | Advertising
Internet marketing implies the promotion of any product or service which is done on the internet. Th...
 
How to advertising and marketing
Published by Harry Tan on March 21st 2012 | Advertising
Successful promotion of a product, service or company requires careful planning and focused effort. ...
 
Chiropractic marketing for steady growth
Published by Micky Roy on June 10th 2012 | Advertising
If you are thinking of offering great services to your client and want this word to be publicized th...
 
Phone Survey used for achieving user marketing research
Published by Snooozy on February 15th 2012 | Business
The Phone Survey can contribute with a wide kind of appropriate data for businesses regarding the bo...