Article Side

Online Article Directory!

Hello Guest! Login or Register to submit articles!

Interactive Outdoor Advertising

By Harry Tan Subscribe to RSS | December 12th 2011 | Views:
loading
 
  



What if walls could talk? What do you think they would say? And what if your outdoor advertisements could talk? Wouldn’t it be better?

Jameson, an Irish whiskey, brings a whole new definition to interactive outdoor advertising. Their advertising campaign is about an interactive wall that communicates with the audience. An image was projected to a wall and the text communicates with random people on the streets. This was a really great strategy for the advertisement to engage and interact with other people. The audiences really had fun with the advertisement and no doubt that they will never forget it. It’s the type of advertisement that stands out and reaches out to its audience in an unexpected way.

Interactive ads are really helpful in communicating your brand message to your target audience. It engages your audience and urges them to stop for a minute and listen to what you have to say. It also gives them an experience that is very personalized which is one of the qualities of effective Outdoor Media Advertising.

It’s important to try new things and think outside the box in order to stand out and grab people’s attention. And being outstanding does not necessarily mean using the latest and most advanced technologies available in the market. Sometimes it just takes a simple concept and genuine creativity.

Outdoor Advertising offers a lot of possibilities for different types of businesses. You are given differ platforms to use with different rates that would suit your budget. Any business, large or small, can make use of this medium of advertising to empower their business. It’s important however to keep in mind that advertising and marketing requires careful planning and strategizing.

Make sure your advertisements are visible. They also need to have a clear message that the audience can grasp quickly. Attracting the attention of your audience is also essential for creating successful advertising campaigns. You’ll need to do a lot of research on your target audience for you to be able to meet their demands and expectations. You have to know what your audience is looking for and use that to promote your campaign.

It is also advisable to enlist the help of an Outdoor Advertising Specialist . There are a lot of advertising agencies out there that will be able to provide you with solutions for your advertising needs.

Harry Tan - About Author:
SMRT Media is an Outdoor Advertising Agency based in Singapore that offers reliable Outdoor Advertising Solutions. For Effective Outdoor Media Advertising Campaigns, check: http://smrtmedia.com.sg/

Share on Facebook Tweet It Stumbleupon this post This post is delicious !

Article Source:
http://www.articleside.com/advertising-articles/interactive-outdoor-advertising.htm

Related Advertising Articles Subscribe to RSS

Better targeting with digital billboard advertising
Published by Harry Tan on March 16th 2012 | Advertising
The needs and interests of a busy financial executive heading to work are very different from those ...
 
Varieties of advertising equipments to please your customers
Published by Ronny Smith on March 6th 2012 | Advertising
Nowadays you need to attract your customers with different types of newly arrived advertising produc...
 
High quality, maximum impact TV advertising
Published by James Blee on July 13th 2012 | Advertising
Guerillascope, based in London are professionals in this very niche field of media planning coverin...
 
The importance of bus shelter advertising
Published by Harry Tan on April 25th 2012 | Advertising
Bus shelters are as old as their counterpart, the buses. They are very important because they make s...
 
Different advertising methods and its impact on public
Published by Annphilip on March 7th 2012 | Advertising
Advertisements multidimensional focus helps in sales promotion and general awareness. Most of the ma...
 
What you need to know about digital billboard advertising
Published by Harry Tan on April 27th 2012 | Advertising
It seems that wherever digital billboards are installed, the advertisers quickly follow. This is bec...
 
Modern equipments in the modern world of advertising and education
Published by Ronny Smith on January 16th 2012 | Advertising
Modern world has made a deep impact on our lives. Education institutes are also could not escape fro...
 
Use Roller Banner Stands for fast and effective advertising
Published by Mary Porter on June 15th 2012 | Business
If you are looking for the most desirable roller banner stands which are in pristine condition then ...
 
Outdoor advertising banners as a great promotional sales strategy
Published by Harry Tan on April 11th 2012 | Advertising
Every business needs a great advertising and promotional campaign to become a highly competitive mar...
 
Now is the time to start an advertising franchise
Published by Mark Green on June 4th 2012 | Advertising
The advertising and marketing industry is one of the most vibrant business sectors throughout the wo...
 
Tent Rental the perfect solution for outdoor events
Published by Julia Roger on December 13th 2011 | Business
Getting married in the future and considering a marquee hire for your upcoming event? Tent Rental i...
 
Top Reasons why out of home advertising can boost the impact of other media
Published by Harry Tan on April 27th 2012 | Advertising
A media mix is a strategy of advertising wherein various advertising media or platforms are used for...
 
How to use advertising tools for effective marketing
Published by Ronny Smith on March 9th 2012 | Advertising
The use of advertising tools is also plays an important role in your marketing strategy. You will ha...
 
Reasons why bumper stickers are useful in advertising!
Published by John Davis on December 21st 2011 | Business
Many of these printing companies are at a antagonism with each other and that is why they offer chea...
 
How to select the most effective advertising media
Published by Harry Tan on April 11th 2012 | Advertising
Our 21st century lives have been bombarded, blurred and “overkilled” with advertising on TV, mov...
 
How to get the best results from the best advertising agency
Published by Harry Tan on April 11th 2012 | Advertising
It doesn’t matter if you work with a full-service advertising agency or have an in-house marketing...
 
How to create Effective Advertising through outdoor advertising
Published by Harry Tan on April 11th 2012 | Advertising
Advertising is a highly effective medium as long as you approach it correctly. It can bring you more...
 
How to make the best out of home advertising and marketing campaign?
Published by Harry Tan on May 25th 2012 | Advertising
Advertising has been everywhere and around us since the Rock Age when cavemen attracted cavern artwo...
 
Approaches in Marketing and advertising and Selling Iphones
Published by Tiago Costa on May 3rd 2012 | Business
If you are an aspiring businessman who wishes to start a business on selling Iphone and also other k...
 
Patio sets are comfortable for your outdoor activities
Published by Blossom Dana on December 24th 2011 | Business
Patio sets has become comfortable furniture to be used in the backyard for relaxation and comfort. P...