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8 Pointers in Designing High Quality Business Cards

By Cyruspp Subscribe to RSS | March 1st 2012 | Views:
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8 Pointers in Designing High Quality Business Cards

To generate good numbers of new customers, you should not concentrate your efforts on the features of your company and the products or services you offer but rather on the goals of your target market. You need to understand who your target customers are and what their needs are. This information will help you create marketing materials that will attract their interest and attention. This will particularly be important when creating your custom die cut business cards. While your competitions are still concentrating their efforts in promoting their features, you can easily get the head start through your impressive custom business cards.

When you already know the needs and goals of your target customers, you can easily create the business card design that will put you on top of their mind. For some pointers on how to come up with the best designed cards in the market, read the following:

1. Use appropriate pictures and images. You can include attractive and creative images on your card, but make sure that they are appropriate to your business. Better yet, consider putting a picture of yourself on your card. This will help put a face to a name and make it easy for people to remember you.

2. Include a catchy tag line or slogan that people will remember. It doesn’t have to be long. Just keep it short and catchy so people don’t forget about you easily.

3. All important contact details should be present. From the contact numbers to your email and website, every important detail has to be on your card. Ensure that these details are complete and current so people can contact you easily.

4. Use the right font. You don’t have to make the font too fancy or big. Just use simple fonts that will be read easily. Even if you want to be creative with your cards, spare the fonts. Remember that you want people to contact you. If they can’t even read the texts on your card, they won’t bother calling you.

5. Don’t overload your cards with too much information. You are only required to include the basic contact details. If you want to include other information, do them in your other marketing materials. Remember that space is limited so just stick with the important ones.

6. Make the design lively. A boring card won’t get any attention. Use your creativity to design your cards so they will look attractive and compelling to your target customers. If you are hopeless in the design area, hire a competent graphic designer to help you.

7. Check everything before printing. Double check everything before you print your cards. Check for misspellings and typos. Ask a friend to check the layout for you in case you miss some errors.

8. Be sure to print professionally. Even if you have the option of printing on your own, a professional looking business card will still require professional printing. A lot of business card printers today offer affordable printing rate, so you don’t have to worry of your budget.

High quality business cards will mean a lot to the success of your marketing campaign and even your business as a whole. Even though high tech means of exchanging contact details are available today, nothing beats the personal appeal of the business cards. Be sure to include them on your program to effectively generate new customers into your business.

For more info visit Newsletter Printing at http://www.printplace.com/printing/business-card-printing.aspx

Cyruspp - About Author:
Cyrel Russer is a dedicated writer about custom die cut business cards in a leading company. He is also determined to enhance his interest by developing exclusive business card printers.

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